Hydro Flask Receives Two GOOD DESIGN™ Awards

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Bend, OR (January 23, 2017)Hydro Flask, the award-winning leader in high-performance, insulated stainless steel flasks now in the Housewares segment of Helen of Troy Limited (NASDAQ, NM: HELE), has won two GOOD DESIGN™ Awards for its 64 oz Growler and Flex Cap products. Founded in 1950, GOOD DESIGN™ remains the oldest and most recognized design excellence awards program in the world.

Each year, The Chicago Athenaeum presents the GOOD DESIGN™ Awards program for the most innovative and cutting-edge industrial, product, and graphic designs produced around the globe. For 2016, the Museum received several thousand submissions from the world’s leading manufacturers, industrial design firms and graphic design agencies.

The Hydro Flask Growler received recognition for its proprietary Fresh Carry System™ cap that is leak-proof and keeps beer cold and carbonated for 24 hours or longer. The unique one-handed pour design allows for easy, ergonomic transport and ensures a perfect pour.

The Hydro Flask Flex Cap was acknowledged for its proprietary Honeycomb Insulation™ that provides a radiant barrier to lock in temperature. In addition, the cap was praised for its durable, leak-proof design and flexible TPE strap with integrated stainless steel pivots.

“We are honored that two of Hydro Flask’s products were chosen to receive GOOD DESIGN™ Awards,” said Hydro Flask Vice President of Product, David Visnack. “Our team is extremely talented and these awards are a testament to their commitment to product innovation and exceptional design.”

In 2016, Hydro Flask won an iF Design Award and two Red Dot Design Awards. Since the beginning, Hydro Flask has maintained its dedication to insulated products and uniquely refreshing experiences, and has exploded to become the number one over-all American hydration brand.

About Hydro Flask

Hydro Flask is the award-winning leader in high-performance, insulated stainless steel beverage and food flasks. Founded in 2009 in Bend, Oregon, Hydro Flask is committed to bringing customers Unexpected Refreshment each and every time through the unique combination of temperature, taste and transport. Every bottle features TempShield™ double wall insulation to keep beverages at the desired temperature, 18/8 pro-grade stainless steel to ensure pure and refreshing taste, and durable powder coat and ergonomic design for the ultimate in transport. Hydro Flasks are stylish, BPA-free, recyclable, and backed by a lifetime warranty. Our new giving program, Parks for All, supports the development and maintenance of public green spaces, so people everywhere can live healthier, happier and more fulfilled lives. Learn more about Hydro Flask, Parks for All, and our mission to save the world from lukewarm at https://www.hydroflask.com.

About Helen of Troy Limited

Helen of Troy Limited (NASDAQ, NM: HELE) is a leading global consumer products company offering creative solutions for its customers through a strong portfolio of well-recognized and widely-trusted brands, including OXO®, OXO Good Grips®, Hydro Flask®, OXO tot®, OXO on®, Vicks®, Braun®, Honeywell®, PUR®, Febreze®, Revlon®, Pro Beauty Tools®, Sure®, Pert®, Infusium23®, Brut®, Ammens®, Hot Tools®, Bed Head®, Dr. Sinatra®, Dr. David Williams, and Dr. Whitaker®. All trademarks herein belong to Helen of Troy Limited (or its affiliates) and/or are used under license from their respective licensors. For more information about Helen of Troy Limited, please visit www.hotus.com

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