SNEWS Your source for outdoor, snow sports, and adventure travel news
Building brand loyalty through adventure
Gear brands are taking advantage of the adventure travel boom—and not by making duffels. The United Nations World Tourism Organization has recorded robust growth in the number of international tourist trips over the past three years, and outdoor brands are jumping to ...read more
Shannon Davis returns home to BACKPACKER
For most people, the first week of any job entails meetings, paperwork, introductions, a building tour, and lots of administrative details to contend with. But Shannon Davis's first week as BACKPACKER's new editor-in-chief was much more, well, BACKPACKER. The team spent last ...read more
Here's what's new with the outdoor recreation movement
October was a historic month for outdoor recreation. Directors of offices from Maine, Michigan, Nevada, Virginia, and New Mexico joined eight other states in signing the Confluence Accords at the sixth annual Utah Outdoor Recreation Summit in St. George. The set of 12 principles ...read more
Backcountry CEO fires law firm, starts personal outreach to make amends
Circulating a letter of apology was the first step. Now, Backcountry CEO Jonathan Nielsen says he is making personal calls and visits to repair relationships with companies hurt in the online retailer's trademark litigation over use of the word "backcountry." Nielsen confirmed ...read more
Recent Press Releases
Since 1984, SNEWS has been the outdoor industry’s most trusted source for trade news, company and retailer profiles, outdoor politics and issues, gear trends, and important interviews with power players.
Catch up on all the stories that are making news in the outdoor industry
8 new ski films to watch this winter
Snow hit early in many parts of the country, especially in the West. It smashed records and even prompted some ski resorts and mountains to open up way sooner than anticipated. In celebration of the season, here's a list of 8 films sure to spike your skiing and snowboarding ...read more
Industry Buzz: Salomon, trade updates, Patagonia, 4-day workweeks, Channel Mastery Podcast, and more
Keep up by reading Industry Buzz. Here are today's top headlines: Have a news tip? Email us at snewsedit@aimmedia.com New trade developments with Thailand and China: Outdoor Industry Association's Rich Harper provided an update this week, with news of the U.S. preserving ...read more
Hot New Product of the Week: The Square Banana
Hot New Products are written by the company and edited for space and clarity. They do not express the opinions of SNEWS or its editors. Pitched by Ipanema Valley Inc.: The banana has a new shape! Hailing from Brazil, the Square Banana 2Go is a bite-sized square made from one ...read more
What you missed at Grassroots Outdoor Alliance Connect Show
Grassroots Outdoor Alliance Connect show went down as planned over the weekend, despite the cancellation of Outdoor Retailer Winter Market, which was to be held in the days following Connect. Connect is a critical microcosm and bellwether of the outdoor industry, and SNEWS was ...read more
Industry Buzz: Danner, KAVU, Emerald Exposition, Jones Snowboards, big climbing gym news, and NPD holiday predictions
Keep up by reading Industry Buzz. Here are today's top headlines: Have a news tip? Email us at snewsedit@aimmedia.com NPD holiday predictions: Matt Powell, Vice President, Senior Industry Advisor, Sports, says "I am predicting a challenged holiday season for sports retail, though ...read more
PrimaLoft introduces PURE technology to reduce carbon emissions
Led by its Relentlessly Responsible mission, PrimaLoft has discovered a way to bond insulation fibers without using a high-heat oven, reducing carbon emissions by as much as 48 percent. The new technology is called PURE, which stands for Produced Using Reduced Emissions. It ...read more
Industry Buzz: TGR goes green, Rocky Mountain Underground, Access Fund, Elyse Rylander, tariff violations, and more
Keep up by reading Industry Buzz. Here are today's top headlines: Have a news tip? Email us at snewsedit@aimmedia.com TGR goes green: Teton Gravity Research announced that they have flipped the switch to 100 percent local green energy at their Wilson, Wyoming-based headquarters. ...read more
Rest in Peace, Ma Boyle
The outdoor industry has lost One Tough Mother. Gert Boyle, Chairman of the Board (she hated the term “chairwoman”) and former CEO of Columbia Sportswear, died on Sunday, November 3, 2019, at the age of 95. Gert never retired; she loved going to her office at the brand’s ...read more
Industry Buzz: Kathmandu, Bedrock Sandals, Shār Snacks, Norrøna, public lands, Sun & Ski Sports, and "gorpcore"
Keep up by reading Industry Buzz. Here are today's top headlines: Have a news tip? Email us at snewsedit@aimmedia.com Public lands politics: The U.S. House of Representatives passed a number of acts that will preserve and protect lands across the country. On the other floor, the ...read more
The Voice wins a big award for editorial excellence
At the FOLIO: conference in New York city this week, The Voice, the new independent outdoor industry trade journal published by SNEWS was awarded the Eddie Award for Best B2B Magazine Launch of the year. The highly coveted FOLIO awards honor “uncompromising journalism and ...read more
The Real Hiking Viking packs his sense of humor wherever he goes
It's not even 8 a.m. one Thursday morning in mid-September and people are erupting with laughter at Mountainsmith's headquarters in Golden, Colorado. I'm gathered around a pot of coffee and a pile of backpacks with a lively bunch of writers and Mountainsmith employees before we ...read more
Hot New Product of the Week: A harness for your phone
Hot New Products are written by the company and edited for space and clarity. They do not express the opinions of SNEWS or its editors. Pitched by Hangtime Gear: We’re Hangtime, a Santa Fe, New Mexico-based startup, designing and manufacturing innovative solutions for the tech ...read more