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Outdoor Industry IQ: Logo matching
In a sense, a logo is the face of a brand. It's on product, stickers, sponsorship pages for adventure films. It's a tiny image that encapsulates what a company is all about. To ace this quiz, you have to know the logos of outdoor brands like the back of your hand, or rather, like ...read more
The Conservation Alliance's rallying cry
The Conservation Alliance is 30 this year and is honing in on growing its community by increasing its social media following and email distribution list. A bigger audience equals more stewards and a bigger impact, right? Outgoing Director John Sterling talks past, present, and ...read more
Rock/Creek president opens up about the store's most recent acquisition
The acquisition of Rock/Creek Outfitters for a second time in two years will bring the outdoor specialty shop closer to its community roots, President Chad Wykle said Friday. Gearhead Outfitters, a privately-held retailer in Arkansas, announced on Thursday the acquisition of ...read more
Retailers: Join our gear testing team
Earlier this year, SNEWS launched a new series of gear reviews written by retailers, for retailers. Our team covered almost every category, from Nite Ize's new dry bags to United By Blue's multi-sport shorts. Now we're taking Retailer Reviews to the next level. Along with our ...read more
Recent Press Releases
Since 1984, SNEWS has been the outdoor industry’s most trusted source for trade news, company and retailer profiles, outdoor politics and issues, gear trends, and important interviews with power players.
Catch up on all the stories that are making news in the outdoor industry
Take 5 to watch this mesmerizing time lapse
If you've never been to Scotland, now you can see its best views from Casper Rolsted's time lapse "The Silence of Scotland." Listen to the birds, waterfalls and lakes, and wind and rain to transport yourself for just a few minutes. We promise you'll feel more at peace. ...read more
Hot New Product of the Week: A book about climbing, hitchhiking, and mental health
Hot New Products are written by the company and edited for space and clarity. The column was previously called Elevator Pitch. They do not express the opinions of SNEWS or its editors. Pitched by Dakota Walz, author of "Everything I Loved More": While freight train hopping and ...read more
Tariffs have cost the outdoor industry $1.5 billion so far
New data from Outdoor Industry Association (OIA) shows that gear brands have paid more than $1.5 billion more in tariffs since September compared to the previous year due to the ongoing trade war with China. That number is expected to multiply once an additional 10 percent tax is ...read more
Industry Buzz: Hobie, ORU, microplastics in our rain, a hiker death, Mystery Ranch's climbing packs, and more
Keep up by reading Industry Buzz. Here are today's top headlines: Have a news tip? Email us at snewsedit@aimmedia.com Outdoor Industry Association is applauding two Congress members for introducing the Recovering America's Wildlife Act 2019: “America’s diverse and unique wildlife ...read more
Poll | Does your employer offer paid sabbaticals?
If you could take three weeks to three months off and get paid for it, where would you go and what would you do? Sabbaticals are common in the medical and education fields for professionals to learn a new skill and explore career development opportunities, but we've heard of some ...read more
22 positions eliminated at Cascade Designs
Cascade Designs in early July cut 22 jobs from various teams and levels out of its staff of about 500 as part of the brand's reorganization, CEO James Cotter confirmed. The layoffs are tied to Cascade Designs' shift away from siloed teams to a new structure composed of one team ...read more
Gear sales trends at The Trailhead
A dripping wet kayaker carries his neon yellow boat straight from the river. A family munches on food truck sandwiches at one of the many picnic tables. A live band performs for a crowd of energetic onlookers. It's a normal summer day on Main Street in Buena Vista, Colorado, and ...read more
Industry Buzz: Faction Skis, Adventure Not War, climbing championships, endangered species, and remembering the tornado of 1999
Keep up by reading Industry Buzz. Here are today's top headlines: Have a news tip? Email us at snewsedit@aimmedia.com The tornado of 1999: Twenty years ago this weekend, as the outdoor industry gathered in Salt Lake City to Summer Market 1999, a freak tornado ripped through the ...read more
New movement is born to encourage more sober-inclusive events at Outdoor Retailer
"I heard yesterday from a newly-sober friend that it was a challenge to find non-alcoholic beverages on the show floor during happy hour," Kassondra Cloos, freelance writer and former SNEWS editor, posted in the Basecamp Facebook Group on June 19. The post centralized an ...read more
Governors bonded over the outdoors
Almost four years ago, outdoor recreation directors from Utah, Washington, and Colorado met in a little Italian cafe in Salt Lake City, Utah, during Outdoor Retailer. Cailin O'Brien-Feeney, formerly of Outdoor Industry Association and now Oregon's director, was also there. At the ...read more
Industry Buzz: Pocket Outdoor Media, Icebreaker, Utah grants, Out Alive, and a parody music video by rafters
Keep up by reading Industry Buzz. Here are today's top headlines: Have a news tip? Email us at snewsedit@aimmedia.com The North Face today opened a new store in the SoHo neighborhood of Manhattan, New York, after unveiling an updated global retail strategy. The brand is ...read more
Op-Ed: Don't let the government make public lands decisions without us
Under a government that relies on checks and balances, the U.S. Forest Service has proposed cutting the public out of the decision-making process when it comes to our National Forests and public lands. The proposal would amend the National Environmental Policy Act (NEPA)—a law ...read more