SNEWS Your source for outdoor, snow sports, and adventure travel news
Carol Momoda was the soul of the outdoor industry
Anyone who bumped into Carol Momoda was always glad they did. Just the sight of her made people smile and her laugh made them smile even bigger. Described as a larger-than-life personality, Momoda was an icon in the outdoor industry and worked at REI, Lowa Boots, and Smartwool. ...read more
Living coral is 2019's hottest color
Immersion in social media and technology is taking a toll on us and the Pantone Color Institute believes that a vibrant yet mellow color will bring us all a little more joy. The world's self-proclaimed color gurus have declared Living Coral the color of the year for 2019. Its ...read more
Visual merchandising is about more than a good display
At least one thing that retailers have over online sellers is the in-store experience, and showing off product in engaging ways does more than just sell. It persuades shoppers to return for inspiration, human interaction, and to be wowed. Enter Robin Enright Salcido, a ...read more
Three Outdoor Retailer shows, three days each
Coming off the four-day November show that some attendees said was too long and too quiet, Outdoor Retailer is scaling back. The three shows scheduled in 2019 will each be three days long—meaning Summer Market and Winter Market are both one day shorter. The Snow Show was ...read more
Recent Press Releases
Since 1984, SNEWS has been the outdoor industry’s most trusted source for trade news, company and retailer profiles, outdoor politics and issues, gear trends, and important interviews with power players.
Catch up on all the stories that are making news in the outdoor industry
Dakine joins new family of brands
From backpacks to surf bags, Dakine has been making gear for outdoor enthusiasts since its founding on Maui's North Shore in 1979. The brand will continue to do so, though under the wing of a growing brand management company. Marquee Brands LLC announced that it has acquired ...read more
Industry Buzz: Star Wars, Lowa, Mountain Hardwear, Polartec, GearJunkie.com, and more
Keep up by reading Industry Buzz. Here are today's top headlines: Have a news tip? Email us at snewsedit@aimmedia.com. If you've ever wanted to look the part of someone in Star Wars, well, Columbia Sportswear is making those dreams come true. This Friday, Columbia is releasing ...read more
How one Colorado retailer launched a wildly popular women’s event
This article is the first in a three-part series about developing women’s events in specialty outdoor retail shops. Part 1 covers development and goal-setting; Part 2 covers securing speakers, sponsors, and brand involvement; Part 3 covers marketing the event. There wasn’t an ...read more
Poll | What's your favorite outdoor podcast?
Around the campfire, at the local retail shop, and over beers after a long hike are where outdoor enthusiasts share beta and stories from the trail. But when you can't do that, when you're driving home from work, podcasts fill that desire. In a previous SNEWS poll, 68 percent of ...read more
Jack Wolfskin has a new owner
A giant golf company is hoping to push its way into the active lifestyle category with its acquisition of Jack Wolfskin, a German eco-friendly, high performance apparel brand. Callaway Golf Company announced that it has entered into an agreement to acquire Jack Wolfskin for more ...read more
Industry Buzz: Sexual misconduct survey, Julbo, MEC, national parks, and more
Keep up by reading Industry Buzz. Here are today's top headlines: Have a news tip? Email us at snewsedit@aimmedia.com. On Wednesday, we will officially close our #SafeOutside survey about the prevalence of sexual assault and harassment among professionals in the outdoor industry. ...read more
Trump delays raising tariffs
President Donald Trump's truce with China is welcomed news in the outdoor industry. During a dinner on Saturday, Trump and Chinese President Xi Jinping agreed to hold off on raising tariffs on each other's goods come January while they continue to negotiate intellectual property ...read more
Industry Buzz: Emerald Expositions, Bight Gear, Access Fund, Dick's, and a plethora of awards
Keep up by reading Industry Buzz. Here are today's top headlines: Have a news tip? Email us at snewsedit@aimmedia.com. Emerald Expositions, parent company of Outdoor Retailer, is on the hunt for a new CEO. Longtime CEO and president, David Loechner, who has been with Emerald in ...read more
Outdoor Retailer in November: Boom or bust?
Leading up to the first Outdoor Retailer Winter Market held in November, Jetty Founder Cory Higgins was nervous. Retailers he was hoping to meet with were skipping the fall show to attend the January Snow Show instead, causing him concern that he wouldn’t get to meet with key ...read more
This 11-year-old shreds
If getting eclipsed by an 11-year-old freeskier motivates you, watch this. Kai Jones, the son of Teton Gravity Research Co-founder Todd Jones, tackles classic inbound lines along with some of the gnarliest terrain at Jackson Hole Mountain Resort—lines that most adults won't even ...read more
From fleece to fanny packs: What’s hot now
Matt Powell’s trend talk is always a fixture at Outdoor Retailer. But for Winter Market, the senior industry advisor for the NPD Group decided to go about things differently: Instead of delving deep into numbers, he spent most of the time taking questions from the audience. The ...read more
Swap summit beers for this superfood cold brew
Elevator Pitches are written by the company and edited for space and clarity. They do not express the opinions of SNEWS or its editors. Ride the elevator with Jenny Verrochi, founder and owner of Backcountry Nitro. Backcountry Nitro is an organic cold-brew coffee infused with ...read more