Mountainsmith Adds New Sales Rep for Great Lakes Territory

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Golden, CO (July 30, 2014)—Mountainsmith, craftsmen of iconic backcountry equipment and recreational outdoor gear, is excited to announce the addition of Scott Christoffel as its new Great Lakes sales rep.

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“We’re psyched to be working with Scott in the Great Lakes region,” said Mountainsmith Sales Manager Jonathan McFarland. “He’s a road warrior with a long list of industry contacts in Michigan, Indiana and Ohio and will be a tremendous asset to us in this territory.”

Scott Christoffel is the principal rep for B.C. Outdoor Group serving the Great lakes region. He briefly served as the national sales manager for Sport Hansa, an Ashville, NC based distributor of European outdoor brands. Scott has a long history of launching emerging brands, including Adidas Outdoor, FITS, Freewaters footwear, Helle knives, Montane, Terra Nova tents and Wetterlings axes. Along with bringing new brands to the market, Scott has worked closely with heritage brands including KAVU and is proud to add Mountainsmith to his portfolio. Scott has worked one way or another in the outdoor industry for nearly 22 years and has been an advocate of teaching youth to learn about and enjoy the world that has shaped him for so long.

"A Mountainsmith pack helped forge my life outdoors,” states Christoffel. “I'm psyched to get the territory rolling and to be working with them after all these years."

 Scott Christoffel takes on the Great Lakes region for Mountainsmith

Scott Christoffel takes on the Great Lakes region for Mountainsmith

For more info on becoming a Mountainsmith retailer in the Great Lakes region, contact Scott Christoffel at scottchristoffel@gmail.com.

To learn more about Mountainsmith, visit www.mountainsmith.com.

About Mountainsmith

Headquartered at the base of the Rocky Mountains in Golden, CO for 35 years, Mountainsmith is committed to creating durable provisions for every aspect of your adventure, on and off the trail. Beginning with iconic lumbar packs in 1979, Mountainsmith products carry an emphasis on utility for those who prefer life outdoors. Whether that is a solution for the backcountry, the gear closet, the office, the photo shoot, or even the dog; the brand offers tools that serve a purpose and stand the test of time. Dedicated in its mission to improve the lives of fellow outdoors enthusiasts, Mountainsmith manufactures products that are… forged for life. Visit www.mountainsmith.com to learn more.

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