Industry Buzz: Charlotte Fox, missing Everest Sherpa, Alex Honnold and Tommy Caldwell, REI and Locally, and more

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  • We are heartbroken to hear that Charlotte Fox, the 61-year-old accomplished high-altitude mountaineer, tragically died last weekend at her home in Telluride, Colorado—the same weekend as the Mountainfilm festival. Fox was known for climbing Everest in 1996 during the infamous disaster and being the first American woman to do three 8000-meter peaks, according to a heartfelt tribute by Rock and Ice.
  • A 45-year-old Sherpa is presumed dead after he went missing during the Ukrainian Everest expedition that left $50,000 worth of cryptocurrency on the mountain's summit.
  • On Wednesday, Alex Honnold and Tommy Caldwell set a new speed record for the Nose on El Capitan, climbing in 2 hours, 10 minutes, and 15 seconds. They beat the 2 hours, 19 minutes, and 44 seconds record set by Brad Gobright and Jim Reynolds last fall. It was their eighth trip up the route this season, with the previous five ascents all clocking in 20 minutes longer.
  • REI is now sharing inventory on Locally.com. This means that shoppers visiting YETI.com in 150+ cities can now see real-time, local availability at REI from YETI's product pages and their store locator. “Locally’s platform makes it even easier for customers to get the gear they need for their outdoor adventures," said Peter Whitcomb, director of strategy." They’re helping take the friction out of the digital to in-store purchase process, and REI is excited to continue working with them.” Read more about retailers are navigating different platforms in our five-part special series, The Outdoor Brand Playbook.
  • Here's some wildlife news we think is pretty cleverColorado State University and the National Park Service have partnered up on the Safe Wildlife Distance Campaign, aimed at encouraging park visitors to keep a safe distance from wildlife—but the  recommended minimum distances vary park by park. One of their signs reads, "Don't make it awkward, we bearly know each other." Another one reads, "Good friends don't get in the middle of things."
  • Sierra Club Outdoors and Outdoors Alliance for Kids are expecting Interior Secretary of the Interior Ryan Zinke to cut Every Kid in the Park program, but both organizations are hoping he doesn't. Will it actually happen?
  • Great Outdoor Provisions Company's Virginia Beach store was honored with the Retailer of the Year Up & Comer award by Retail Alliance, a non-profit trade association serving the interests of local retailers in greater Hampton Roads

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