The Outdoor Industry Association (OIA) is a membership-driven trade organization for the outdoor industry. OIA was founded in 1989 by a group of 14 visionary outdoor industry pioneers who created the association to be a unified, collaborative, pre-competitive voice to help guide the industry. Today, OIA is the voice of the outdoor recreation industry, both locally and in Washington D.C., serving more than 1,200 manufacturers, retailers distributors, suppliers, sales representatives, nonprofits and outdoorists.
First of all, admission to all national parks is $0. That's right. It's free to enter on Saturday, whether you're going to Yosemite National Park or Acadia National Park. This year is the 25th anniversary of National Public Lands Day as well as the 50th anniversary of the ...read more
According to Frank Hugelmeyer, the outdoor industry has an elitism problem. The president of the RV Industry Association—and former CEO of Outdoor Industry Association (OIA)—believes that both groups need to relax how they define themselves, because the outdoor and RV worlds are ...read more
We all know that the outdoor recreation is an economic powerhouse. And on Thursday, the federal Bureau of Economic Analysis (BEA) recognized that too. A final report shows that it accounts for 2.2 percent ($412 billion) of the 2016 U.S. Gross Domestic Product.The final report ...read more
Rich Harper, Outdoor Industry Association's (OIA) international trade manager, hosted a webinar on Thursday to discuss how the tariffs on imports from China will impact the outdoor industry. He was joined by Dan Neumann and Ron Sorini, outside trade counsels from Sorini, Samet & ...read more
Keep up by reading Industry Buzz. Here are today's top headlines:Have a news tip? Email us at snewsedit@aimmedia.comCan you imagine outdoor brands setting fires to unsold inventory? Here's some news we hope we never have to report on. Reports surfaced last week (and in some ...read more
Keep up by reading Industry Buzz. Here are today's top headlines:Have a news tip? Email us at snewsedit@aimmedia.comJust after midnight on Thursday, Alex Honnold free-soloed a skyscraper in New Jersey, but called it quits halfway through because he was uncomfortable with the ...read more
Keep up by reading Industry Buzz. Here are today's top headlines:Have a news tip? Email us at snewsedit@aimmedia.comHuge OREC win! California joins seven other states with government recreation offices. The legislature passed a bill to create the Office of Sustainable Outdoor ...read more
Keep up by reading Industry Buzz. Here are today's top headlines:Have a news tip? Email us at snewsedit@aimmedia.comWe can barely keep up with the IKON pass news. This week, IKON announced the additions of seven new locations for pass holders: Taos Ski Valley in New Mexico, and ...read more
When recreationists shop for outdoor gear, the sustainability of a product—from farm to factory to shelf—is becoming as important as the quality. The majority of U.S. consumers expect companies to act on social and environmental issues, and outdoor brands are moving that needle, ...read more
Keep up by reading Industry Buzz. Here are today's top headlines:Have a news tip? Email us at snewsedit@aimmedia.comWant to learn how the tariffs affect your business? Outdoor Industry Association's Rich Harper is hosting a webinar on Sept. 13 that covers why the Trump ...read more
Over the next two weeks, a parade of brands and organizations in the outdoor industry will tell the United States Trade Representative (USTR) that more than $200 billion in tariffs on imports from China will hurt consumers, employees, and ultimately, American business.The U.S. ...read more
Five years from now, where do you see yourself? If it's leading the outdoor industry, the fourth class of the Skip Yowell Future Leadership Academy (SYFLA) might be for you. Outdoor Industry Association's six month immersive program prepares, unites, and amplifies the voices of ...read more
Small plastics are a big problem. The more scientists look for microplastics (or tiny plastic particles smaller than 5mm—about the size of a sesame seed), the more they find, even in seemingly pristine areas such as polar regions, glaciers, and river headwaters worldwide. And ...read more
The Outdoor Industry Association is taking its political work to a deeper level. At Outdoor Retailer Summer Market 2018, OIA announced a new campaign called Vote the Outdoors, marking a shift for the organization. The group has long devoted itself to lobbying efforts in ...read more
As the title sponsor and education provider of the Outdoor Retailer Summer Market 2018 trade show, Outdoor Industry Association offered lunch-and-learn panels each day of the show. The topics varied, but were all informed by OIA’s three pillar focus areas: policy, participation, ...read more
Send us news tips to snewsedit@aimmedia.com.Good newsThe VF Foundation pledged an unprecedented $1 million to the Outdoor Foundation's core goal to invest in communities to help kids and families get outside. VF is joined by Patagonia and Thule, which have made significant ...read more
The Outdoor Industry Association (OIA) debuted the first-ever sustainability benchmarking report on Day 1 of Outdoor Retailer Summer Market. “We can’t ignore how our products are made and how that impacts our communities,” said Beth Jensen, senior director of sustainable business ...read more
1. The "Urban Adventures" Demo Experience9 a.m. to 4 p.m. at the Confluence and Commons Parks: Try before you buy at the demo day set in a new urban environment along the Cherry Creek and South Platte River, within walking, biking, and free shuttle distance from all points ...read more
Keep up by reading Industry Buzz. Here are today's top headlines:Have a news tip? We've created a new form where you can submit tips and story ideas.Look who made the Today Show on Tuesday morning: Honey Stinger Cracker n' Nut Butter Bars, which we happen to be fairly addicted to ...read more
Keep up by reading Industry Buzz. Here are today's top headlines:Have a news tip? We've created a new form where you can submit tips and story ideas.A new study confirms what we already assumed: That getting outdoors has positive health impacts. The study from the Great Outdoors ...read more
Keep up by reading Industry Buzz. Here are today's top headlines:Have a news tip? We've created a new form where you can submit tips and story ideas.Having trouble booking your dream campsite? A relatively new online service called Campnab is helping campers navigate the ...read more
Brick-and-mortar retail might have scored a point over mega online retailers stores today, thanks to a new Supreme Court ruling that gives states the authority to require sales tax, even if the sellers don't have a physical location in that state.But some specialty retailers ...read more
Keep up by reading Industry Buzz. Here are today's top headlines:Have a news tip? We've created a new form where you can submit tips and story ideas.The countdown to Outdoor Retailer Summer Market 2018 has begun. Dive into the show before it begins by reading The Daily Pre-Show ...read more
