
Industry Buzz: Addressing intolerant language, national park danger, the future of outdoor, discussing diversity with a congressman, small town activism
Industry headlines: Intriguing reads from around the web
Yeti Cycles updates its language: In response to concerns about insensitivity toward Indigenous communities in the U.S., the brand will soon drop the word “tribe” from all its marketing material and brand language. [Adventure Journal]
Danger in the national parks: Regulations to contain the spread of the coronavirus have been inconsistent across the park system, leading to high risk for visitors. [Outside Online]
The future of outdoor: A panel of outdoor experts recently came together to discuss the direction of the industry. One key takeaway: It’s time to shift more focus to the novice consumer. [Footwear News]
A congressman discusses outdoor diversity: A virtual roundtable this week with Colorado representative Joe Neguse highlighted the problems that arise from a lack of diversity in outdoor recreation. [Colorado Times Recorder]
Small-town activism: Frisco, Colorado, has become the first known mountain community to host a Black Lives Matter mural. [The Colorado Sun]
A local retailer expands: Even amid the troubles of the pandemic, Mountain Equipment Recyclers in Colorado Springs has found a way to double in size. [The Gazette]
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Take five minutes to protect public lands: The Great American Outdoors Act goes to the House of Representatives next week. OIA has created a tool that makes it easy to send your representative a message in support of the bill.
The outdoor industry's anti-racist reading list: SNEWS contributing editor Kiran Herbert has compiled three titles perfect for anyone who wants to become a better ally.