SIA Snow Show's 2015 Nordic Demo Details Release

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Nordic Community Will Gather at Copper’s East Village Feb 2-3

SnowSports Industries America(SIA), the snow sports industry’s member-owned trade association, has released the current schedule of events for the 6th annual Nordic Demo(Feb. 2-3) at Copper Mountain in conjunction with Cross Country Ski Areas Association (CCSAA),andWestern Winter Sports Representatives Association (WWSRA)Planned to coincide with the On-Snow Demo/Ski-Ride Fest following the 2015 SIA Snow Show (Jan. 29 – Feb. 1), the Nordic Demo will bring together Nordic community members from across the globe to share ideas while kicking and gliding on the trails of Copper Mountain Resort.

“We’re excited to head back to Copper, especially with all the snowfall that’s been happening lately, I’m confident we’ll have great conditions for creating a course prefect for testing Nordic products,” commented Reese BrownSIA Nordic Director.

See highlights from 2014 here: http://vimeo.com/87712575

The two-day Nordic Demo, located in Copper’s East Village, will feature manufacturers’ 2015/2016 technology for skate skiing, classic cross country, touring and snowshoeing. The Demo’s custom built 5K Nordic trail system will incorporate short test loops and varied terrain – perfect for testing, product comparisons or just enjoying the view. Current Nordic Demo exhibitors currently include AlpinaAtomicFischerMadshusOne WayRossignolSalomon,SWIX.

“The terrain was great for testing, a few hills, some flats. It was really great to be able to compare so much equipment side-by-side,” said Adam Jonson, Pioneer Mountaineering.

Nordic Demo attendees will also enjoy hosted breakfasts, lunches and several educational seminars presenting great ideas and takeaways that retailers can implement back at their shops. The first seminar will be offered on Monday, February 2 at 8:30AM, entitled The State of the Nordic Market and presented by SIA’s Director of Research Kelly Davis. The seminar will give retailers an understanding of current market trends to help grow their business. For updates and a complete Nordic Demo schedule, please go to: SIAsnowshow.com/nordicdemo

"Copper has a nice mix of terrain to test track, skate and metal edged cross country skis in a very efficient manner. Teaming up with our alpine counterparts gives retailers the ability to easily test products in one convenient place and that’s good for everyone,” said Ryan Green, Rossignol.

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New Demo pre-registration pricing options allow attendees to customize their experience by paying for specific services. The 3-tiered pricing options include 2-day lift tickets/trail access, transportation and food, starting at $15 for a basic package, including lift tickets/trail access and Monday night happy hour. Click here for more details on registration and pricing options. Tiered pricing packages are only available with pre-registration –onsite registration package, or Blue Square, is priced at $75.

Located 74 miles west of downtown Denver, Copper Mountain is home to the U.S. Ski Team Speed Center - the only full-length downhill early-season training facility in the world. Copper also features Woodward at Copper an indoor/outdoor year-round action sport training facility.

“We love the venue. The loops are more than enough for testing and the rolling terrain is perfect. It is nice to have some diversity,” commented Bob Wade, Ute Mountaineer.

For more information regarding SIA Snow Show events, hotels/travel and exhibitors, go to: SIAsnowshow.com. For 24/7 updates on all things 2015 Snow Show, check SIA’s Latest and follow SIA on TwitterFacebook and Instagram. We’ll be sending highlights before and during the Show to keep you in the know. Use #SIA15, #SIA15intel and #SIA15demo to join the conversation.

- SIA -

Celebrating its 60th anniversary in 2014, SnowSports Industries America (SIA) is a non-profit member-owned trade association with a long history of working to support the snow sports industry. SIA, based in the Washington, DC Metro-Area with offices in CO, OR and RI, works year-round with North American snow sports suppliers, retailers, resorts, reps and service providers to develop products and programs for their individual and collective business

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