New Icebreaker Sportswear Keeps Athletes Cool and Dry in the Heat

Image placeholder title

Icebreaker fuses two natural fibers to create the perfect performance fabric for sport and fitness

 Icebreaker SS15 Men's GT

Icebreaker SS15 Men's GT

Auckland, New Zealand (August 2014) - Icebreaker has combined two natural fibers to create high-performance apparel that keeps athletes cool, dry and comfortable during summer runs and workouts.

New IcebreakerGT Cool-lite™ next generation merino fabric fuses the performance benefits of premium merino wool and Tencel®, a fiber made from sustainably-produced wood.

Merino regulates temperature, breathes to prevent overheating, and resists odor. Tencel® has a high natural moisture content that keeps the body cool in the heat, while its exceptional wicking abilities absorb sweat fast to increase comfort and aid performance.
Icebreaker has used this extraordinary new fabric to create a new Spring/Summer 2015 collection of technical tops and shorts for trail running and other aerobic sports – the Spark Tank, Spark SS V, Spark SS Half Zip and Spark Shorts for women, and the Strike Singlet, Strike SS Crewe, Strike SS Half Zip, Strike 5” Shorts and Strike 7” Shorts for men.

Spark and Strike tops feature a new fabrication of Icebreaker’s mesh eyelet panels for ventilation and heat dumping, with strategic placement based on the results of sweat zone studies. Lightweight Spark and Strike shorts have laser-cut ventilation holes and extra storage pockets for long runs.

Bonded seams reduce bulk and chafing, while sleek Merrow stitching ensures the fabric is soft and comfortable on long runs.

Icebreaker has also extended its use of IcebreakerGT Cool-Lite™ to the Aero Tank and Aero SS Crewe for men and women, core performance tops in the GT technical sports collection.

Mark Koppes, Icebreaker Vice President of Product, says the introduction of IcebreakerGT Cool-lite™ fabric continues the New Zealand-based company’s leadership of merino innovation.

“We’re excited to have created a fabric that feels so good to wear when you’re running, biking or working out in the heat,” he says. “Nothing feels better than wearing a natural product when you’re exercising in nature.”

About Icebreaker
Icebreaker merino clothing for the outdoors, technical sports and lifestyle includes underwear, mid layer garments, outerwear, socks and accessories for men, women and children. Icebreaker has seven offices across Europe, and North America, and the head office is based in Auckland, New Zealand. Icebreaker is sold in more than 4000 stores in 44 countries. See for more information about Icebreaker, and for more information on Icebreaker founder and CEO Jeremy Moon. Follow Icebreaker on: Facebook, Twitter, Instagram, Pinterest.


Image placeholder title

New Generation of Icebreaker Tees to Beat the Summer Heat

Innovative new fabric crafted from two natural fibers keeps travelers and hikers cool and dry Icebreaker SS15 Women's Adventure Travel Auckland, New Zealand (August 2014) – Travel and hiking in the heat will be a breeze with Icebreaker’s latest collection of summer tops made more

Image placeholder title

Icebreaker Unveils New Season’s Merino for Travel, Sport and the Outdoors

New heat-beating fabrics, woven merino, and stunning nature-inspired prints for Spring/Summer 2015 Auckland, New Zealand (August 2014) – Merino pioneer Icebreaker pushes the boundaries of fabric innovation, design and functionality in its Spring/Summer 2015 collection. New more

Icebreaker Adds New Merino Socks and Accessories for Winter Warmth

Icebreaker Adds New Merino Socks and Accessories for Winter Warmth Merino pioneer turns up the heat with stunning new socks, hats, scarves and gloves for Fall/Winter 2014 Wellington, New Zealand (January 2014) – Icebreaker is warming up winter by extending its collection of soft, more

Image placeholder title

Icebreaker Launches Yoga-Inspired Garments

Wellington, New Zealand (July 2013) - Merino specialist Icebreaker has launched its first yoga-inspired garments for Spring/Summer 2014. The new versatile garments include merino wool tops, tights and shorts for women inspired by the functionality and design ethos of yoga, but more

Image placeholder title

Teva Picks Up Momentum and Heat to Amplify Communications

Teva Selects Public Relations and Social Media Partners to Increase Consumer Connections (GOLETA, Calif.), July 29, 2013 – Teva® (a division of Deckers Outdoor Corporation NASDAQ: DECK) has selected two agencies to help the brand increase its awareness and reach in the outdoor more

Image placeholder title

Icebreaker Launches New Merino Winter Travel Wardrobe

Sweaters, fine-gauge knitwear, cover-ups, and woven shirts and pants debut for Fall/Winter 2014 Wellington, New Zealand (January 2014) – Icebreaker has created the ideal Fall/Winter 2014 travel and lifestyle wardrobe with its new sweaters, luxury fine-gauge knitwear, and woven more

Image placeholder title

Icebreaker extends GT Collection with new ultra-lightweight styles

Wellington, New Zealand (July 2013) – Icebreaker has extended its GT technical sports collection to include innovative new ultra-lightweight styles - ideal for running, hiking and biking in warmer weather. Debuting this season are two styles of men’s and women’s tops made from more

Men's Technical Sportswear

Outdoor Research continues to broaden variety of men’s technical sportswear for Spring 2014

SEATTLE, Wash. – Variety is the spice of life, as the old cliché goes, but nowhere is that more true than in sportswear. Because what one person likes is always different than another’s tastes, Outdoor Research has continued to evolve its men’s technical sportswear line for more

OR Women's Tech Sportswear

Women’s S14 sportswear line from OR melds style-driven fabrications with technical fibers

SEATTLE, Wash. – The line between active and casual is increasingly blurred. Athletic women want technology that works in active apparel, but – for most – that can’t come at the expense of a strong style sensibility. For Spring 2014, the Outdoor Research women’s technical more