Descente Cycle Hires Additional Independent Sales Reps


Denver, CO (June 7, 2013) Descente North America announced it has hired several independent sales reps in an ongoing effort to build a comprehensive rep force to cover all of North America to represent Descente’s Cycling division.

Descente Ltd. and Descente North America are actively engaged in the development of a comprehensive plan to secure and reestablish a leadership position for the Descente brand of cycling apparel in North America. To that end, Descente has recently engaged the sales services of Ted Schweitzer, principle of the “Q–Factor” sales agency to cover the greater Chicago metropolitan area and a broader area including St. Louis and parts of Wisconsin. Also on board are Jean Marc Emard for the entire Canadian province of Quebec; Kim Youngren for the Rocky Mountain region; Tom Delaney for the state of Texas; Doug Ritter for Arizona; the Mansfield Group to cover the entire Southeast; and Jeffery Winnick for New England.

“Having a presence in the North American cycle market has been a top priority for Descente,” said Nori Higuchi, President of Descente North America. “It is a market with significant potential for our brand and we are committed to investing the time and resources needed to accomplish our mission for Descente-branded cycling apparel.”

Hugh Walton, Assistant Manager of Descente’s Cycling Division, said, ”We have made significant strides in building a powerful and effective sales force to represent Descente throughout North America. We still need to fill some open territories, including all of California and the important Mid-Atlantic States. We are also seeking help in Minnesota. We expect to have all territories fully represented by Interbike.”

Bicycle retailers can contact the offices of Descente North America at 800.999.0475 with any questions.