Keep up by reading Industry Buzz. Here are today's top headlines:
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- We can barely keep up with the IKON pass news. This week, IKON announced the additions of seven new locations for pass holders: Taos Ski Valley in New Mexico, and Utah's Solitude Mountain Resort and Brighton Resort. Plus, four destinations in Michigan, Washington, and British Columbia. Here's a snow shot from one of the other IKON destinations, Jackson Hole:
- Two of the best American climbers died on the same day—Aug. 24. Yosemite legend Tom Frost lost his short battle with cancer at age 82 in Oakdale, California. Alpinist Jeff Lowe died at a care facility in Fort Collins at age 67. Rest in peace.
- Black Diamond Equipment doesn't want Walmart selling its carabiners, helmets, headlamps, or any other products. The Utah climbing and ski company sent a cease and desist notice to the big box discounter, claiming infringing use of copyrighted photos and that they didn't give their permission.
- Outdoor Industry Association formally announced its endorsement of Jared Polis for governor of Colorado. Polis' "Keep Colorado Wild" plan protects public lands and promotes Colorado's $28 billion outdoor recreation economy, plus the 229,000 jobs. Amy Roberts, executive director of OIA, said, “We know, not only through his support and actions in the past, but through his commitment to Colorado’s future that he will take bold steps through his ‘Keep Colorado Wild’ plan to strengthen our state’s $28 billion outdoor recreation economy and ensure Coloradans’ access to public lands – we can’t wait to see him in action as our next governor.”
- “You can either share a picture of yourself standing on a really cool summit and say, ‘Oh look, a really cool summit,’ or you can post that same picture and say, ‘Did you know that the Land and Water Conservation Fund supports our public lands with $900 million in potential funding each year? But it’s expiring on September 30, so we need you to take action,’” said Katie Boué. Read more about how social media impacts the environment.
- For Astral's 10th birthday, the brand debuted the "River Roots" Limited Edition version of the GreenJacket. It was co-designed by world-renowned kayaker, producer, rapper and longtime member of the Astral family, Rush Sturges. It pays tributes to the brand's roots.
- REI is holding a nationwide Instagram contest to celebrate the release of HBO's new Camping series, and the prizes are big. How to enter: Post a video (60 seconds or less) to Instagram that shows your best camping hack. Tag #CampingHBOContest and @HBO. And make sure your profile is public, so judges can see your post.
- Merrell appointed Adam Craig to the position of vice president of sales, U.S. reporting directly to Merrell President Sue Rechner. For the last 20 years, Craig has been with Columbia Sportswear in various sales roles. Since 2013, he served as the director of U.S. sales for Columbia Footwear. In 2016, Craig was recognized in SGB Media’s “40 Under 40” list, a distinguished honor as he was nominated by his peers and customers. “His extensive background in footwear, proven track record in driving business growth, understanding of the U.S. marketplace and the various channels of distribution that connect Merrell with their target consumer will be essential to further fuel Merrell’s growth agenda,” Rechner said.
And last but not least:
- Estes Park, Colorado, is home to the Stanley Hotel, the inspiration for the movie The Shining. But it's also home to bears. Last week, hotel staff captured video of a black bear walking through the hotel's common area and climbing on a couch.