Terramar Expands MicroCool™ Technology Product Line for Spring 2016

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Terramar Expands MicroCool Technology Product Line for Spring 2016

July 22, 2015 (Tarrytown, NY) - Terramar, a leader in technical and high performance base layers, is excited to showcase the company’s innovative MicroCool technology story as part of its Spring 2016 line at the Outdoor Retailer Summer Market Show in Salt Lake City. The range has been expanded after a successful launch last year. In addition, products featuring Reflex™ technology will also share the spotlight.

MicroCool, is a uniquely engineered fabric cooling system utilizing a combination of yarn-based technologies to maximize comfort. The yarn is flat and therefore greatly increases the surface area to draw heat away from the skin. It is also embedded with nano-mineral particles to enhance the heat absorption. Additionally, the yarn is designed with aqua-channels to transport moisture to the outer layer. This dimensional design results in an immediate cooling sensation, lowering of the skin temperature and faster dry times.

New Spring ’16 MicroCool Products:

Terramar Men’s MicroCool

  • W9027 - Polo
  • W8933 - SS Crew
  • W8931 - LS Crew

Terramar Women’s MicroCool

  • W8924 - SS Scoop
  • W8926 - LS Scoop
  • W8928 - Tank

ReFlex, is a four-way stretch product line offering lighter weight and greater compressional recovery than traditional elastane and spandex. This is made possible through the use of finer denier fibers which provide a softer smoother product that fits like a second skin, moving in tandem with your body through all activities. Additionally, ReFlex dries faster and breathes better allowing the user to stay dry and comfortable in all conditions.

Spring 2016 Reflex™ Products

Terramar Women’s ReFlex™

  • W8840 - Short
  • W8934 - Skort
  • W8844 – Tulip Capris
  • W8848 – Tight
  • W8846 – Get Up & Go Pant

“After successful launches last year we fine-tuned our MicroCool and Reflex lines with the needs of the consumer in mind” explained Maureen Coleman, VP of Design and Product Development at Terramar. “In addition to the striking designs, our spring line has undergone extensive testing, ensuring the highest standards for quality, comfort, and functionality.”

Terramar’s products are sold at retail stores across the country and online. For more information, visit www.terramarsports.com.

About Terramar Sports
Terramar® has a 44-year history of manufacturing performance base layers and underwear. Building on its heritage of silk base layers, Terramar has become a world leader in pioneering performance garments that combine natural textiles with the highest performing technical fabrics available. After establishing themselves with the men’s category, Terramar developed HotTotties®, a line designed by women for women. Proprietary technologies include ClimaSense™, Thermawool™, TXO®, drirelease®, Thermasilk®, MicroCool™, and Reflex™. For more information: www.terramarsports.com.

PRESS CONTACTS

Tom Mendl
tmendl@terramarsports.com
914-934-8032

Natalie Vinegar
nvinegar@terramarsports.com
914-418-9760

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