FOR IMMEDIATE RELEASE: July 22, 2014
PMG Public Relations
(802) 862.3929 ext. 118
Darn Tough Vermont Steamrolls Last Year’s Q2 Results, Maintains Momentum for 2014
– 2014 Q2 Revenue Up 66% Over 2013 –
Northfield, Vermont (SNEWS) July 22, 2014 – Darn Tough Vermont, American manufacturer of the fastest growing collection of outdoor performance socks, posted Q2 results that were 20% over budget with year-to-date topline growth up 66% over the corresponding period in 2013.
“We continue to forge ahead in the overcrowded hosiery industry and our success is the direct result of our unwavering attention to producing socks in the state of Vermont that are unmatched in comfort, durability and fit. This principle is what drives Darn Tough’s results and positions us for continued, long-term growth,” explains Ric Cabot, President and CEO of Darn Tough Vermont.
Looking forward to the second half of 2014, Cabot states that the company expects to continue surpassing its revenue targets.
“Darn Tough’s continual growth will allow us to invest in the company as we aim to expand the physical footprint of our Northfield Mill to increase production,” Cabot says.
A solid showing from Hike/Trek socks helped drive the company’s growth as did the addition of the Gym Sock and newly rebranded Vertical line. Known for incorporating customer feedback into product development, all three categories match consumer demand for socks that make a statement. For more information about Darn Tough Vermont socks, please visit www.DarnTough.com.
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About Darn Tough Vermont: Darn Tough Vermont is an American manufacturer of premium, all-weather outdoor socks with headquarters in Northfield, Vermont. The company offers both Specialty and Tactical product lines. Darn Tough Vermont’s Specialty line offers footwear in six active wear categories including Ski/Ride, Hike/Trek, Run/Bike, Lifestyle, Hunt and Kid’s styles – all of which carry the industry’s only unconditional lifetime guarantee.
Darn Tough’s product is distinguished from industry competitors by 100 percent USA manufacturing; small-needle knitting which results in more stitches per inch and exceptional durability and cushioning; True-Seamless™ technology; and an exclusive blend of either Coolmax® or ultra-fine merino wool for comfort, fit, durability and moisture management. Founded by Ric Cabot in 2004, a third-generation sock maker, Darn Tough Vermont operates out of Cabot Hosiery Mills. For more information about Darn Tough Vermont socks, please visit: www.darntough.com.