Snow Show's "A Curated View of Snow Sports" Give Buyers an Edge

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Ski, Snowboard, Apparel/Accessories, Women & Nordic Sections Provide Category Stats, Trends and Show Highlights

SnowSports Industries America(SIA), the snow sports industry’s member-owned trade association, recently updated the Snow Show’s website section entitled: A Curated View of Snow Sportsalso found at SIAsnowshow.com/curated. The section gives hardgoods, softgoods and accessory buyers the ability to dig into information catered to their specific categories and found at the 2015 SIA Snow Show (Jan. 29-Feb. 1) and the On-Snow Demo/Ski-Ride Fest at Copper Mountain Resort (Feb. 2-3) where 96% of the Supplier Market Share is present.

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“We realize that many people have pretty focused goals heading into the Snow Show and in their daily jobs. The idea behind the curated section was to help the hard goods buyer easily find the info and research they need to make the right buying decisions. And the same for the soft goods buyer or snowboard or Nordic shop owners – we’re trying to make their jobs just a little bit easier,” commented Kelly DavisSIA Director of Research.


- SIA -

For more information on SIA Snow Show events, hotels/travel and exhibitors, go to: SIAsnowshow.com. For 24/7 updates on all things 2015 Snow Show, check SIA’s Latest and follow SIA on TwitterFacebook and Instagram. We’ll be sending highlights before and during the Show to keep you in the know. Use #SIA15, #SIA15intel and #SIA15demo to join the conversation.

Celebrating its 60th anniversary in 2014, SnowSports Industries America (SIA) is a non-profit member-owned trade association with a long history of working to support the snow sports industry. SIA, based in the Washington, DC Metro-Area with offices in CO, OR and RI, works year-round with North American snow sports suppliers, retailers, resorts, reps and service providers to develop products and programs for their individual and collective business needs. With member support and industry participation, SIA annually hosts the industry's largest core winter sports trade show, the SIA Snow Show, along with the On-Snow Demo/Ski-Ride Fest and the Sourcing Snow supplier show. SIA also helps retailers and resorts connect with snow sports participants around the country through Snowlink.com. Learn more atSnowsports.org.

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