Marmot’s Joe Flannery Tapped to Lead Newell Technical Apparel Division


Rohnert Park (CA): Outdoor clothing, apparel and equipment manufacturer, Marmot Mountain, LLC, is pleased to announce that Joe Flannery has been recently promoted as Newell Brands Senior Vice President and General Manager of Technical Apparel, which includes Marmot and ExOfficio brands. Flannery, who started with Marmot in January, 2016, will lead all aspects of business for both companies moving forward. In April 2016, the Marmot and ExOfficio businesses became part of Newell Brands, the new company formed with the completion of the combination of Newell Rubbermaid and Jarden Corporation. In his new position, Flannery will report directly to Rich Wuerthele, CEO of Newell Brands Outdoor and Recreation Division.

Over the past twenty years, Flannery has been a key contributor to the success of leading brands in the outdoor, sporting goods and hospitality industries. Flannery came to Marmot after serving as the president of Canadian Mountain Holidays (CMH), the largest heli-ski operator in the world. During his time at The North Face as Vice President of Marketing, Flannery was part of a high-growth environment, directing a global strategic marketing plan. Early in his career, Flannery gained valuable footwear and lifestyle product experience at Adidas, working in Herzogenaurach, Germany and Portland, Oregon.

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Joe Flannery, Newell Brand’s Senior Vice President and General Manager of Technical Apparel (Marmot & ExOfficio)

As Newell Brands Senior Vice President and General Manager of Technical Apparel, Flannery succeeds Mark Martin, who left the company at the end of 2016 after 21 years of service.

“I’m completely energized and thrilled for the opportunity to lead these quality companies,” explains Flannery. “Both are venerable and iconic brands which have led the outdoor industry in product innovation, durability and quality for decades,” he adds.

Flannery also notes, “As the outdoor industry evolves, both Marmot and ExOfficio are enjoying the investment and strength of Newell’s leadership and resources, which will drive product innovation and retail partnerships, supporting our commitment to exceeding our customers’ expectations.”

In addition to his extensive outdoor industry background, Flannery is also an avid outdoorsman, enjoying a lifetime of alpine and backcountry skiing. He’s also a passionate world-traveler, having visited dozens of countries throughout Asia, Africa and Europe. When he's not traveling, you can find him adventuring in the Bay area with his family.

About Marmot Mountain, LLC

Marmot is an award-winning, globally distributed brand of high-performance, technical clothing, apparel and equipment. Since 1974, Marmot products have been worn by climbers, skiers, mountaineers and adventurers worldwide. Marmot works with professional mountain guides, world-class athletes and expeditions—pushing the limits of product innovation and technology—pioneering what is possible in the most extreme environments on earth. For more information about Marmot please visit

About Newell Brands

Newell Brands (NYSE: NWL) is a leading global consumer goods company with a strong portfolio of well-known brands, including Paper Mate®, Sharpie®, Dymo®, EXPO®, Parker®, Elmer’s®, Coleman®, Jostens®, Marmot®, Rawlings®, Oster®, Sunbeam®, FoodSaver®, Mr. Coffee®, Rubbermaid Commercial Products®, Graco®, Baby Jogger®, NUK®, Calphalon®, Rubbermaid®, Contigo®, First Alert®, Waddington and Yankee Candle®. For hundreds of millions of consumers, Newell Brands makes life better every day, where they live, learn, work and play. This press release and additional information about Newell Brands are available on the company’s website,