Brooks-Range Mountaineering Experiences 30 Percent Growth in First Half of 2013

Author:
Updated:
Original:

San Francisco, Calif. – Brooks-Range Mountaineering Equipment Co., makers of top-quality backcountry and outdoor equipment, carry a healthy momentum as they move into the remaining half of 2013 due to a 30 percent growth in the first six months of the year.

Brooks Range Logo

“In the history of our company, this marks the highest level of growth our business has ever seen in a six-month segment,” said Founder, Matt Brooks. “We are very excited to not only see growth in the numbers, but also an increased trust and enthusiasm around the brand from users who are looking for a safe and enjoyable mountain experience.”

Various factors contributed to the company’s growth. The increased number of retailers carrying Brooks-Range products is a big component for boasting sales. A late, yet prolonged winter season in certain key regions helped bump up purchases of Brooks-Range winter gear ranging from apparel, sleeping bags and snow tools. 

Specifically, the new Cloak sleeping bags, witnessed a high demand in orders. Brooks-Range introduced the Cloak sleeping bag series to the line in Spring 2013. The Cloak concept is designed for those who may not always sleep fully zipped up in their sleeping bags, but prefer a minimalistic yet comfortable sleeping system that is lightweight and protective. The Cloak sleeping bag series is offered in three different temp-ratings: 45, 30 and 15.

“With more innovative products soon to be released at the upcoming Outdoor Retailer Summer Market 2013 and more retailers signing on, Brooks-Range looks forward to carrying out 2013 in a strong way,” said Brooks. 

For more information about Brooks-Range, please visit www.brooks-range.com.

About Brooks-Range
Brooks-Range Mountaineering Equipment Co. offers an innovative, top-quality selection of backcountry and outdoor equipment, gear and tools for professional guides, recreational travelers and users alike for a safe and enjoyable mountain experience. Brooks-Range equipment is tested and trusted by their team of ambassadors comprised of the world’s top mountaineering, avalanche and outdoor experts. Designed with utility, comfort and safety in mind, Brooks-Range also promotes education and safety in the wilderness by supporting a variety of organizations. Mainly produced in the USA, Brooks-Range can be found at outdoor retail shops nationwide and online at www.brooks-range.com.

Media Contact:
MJ Carroll
e: mj@verdepr.com
p: (970) 259-3555 x2

Related

Brooks-Range Mountaineering Announces Partnership with the American Alpine Club

San Francisco, Calif. (May 6, 2013) – Furthering its support for organizations that help protect and conserve the accessibilty of backcountry and mountaineering adventures, Brooks-Range Mountaineering Equipment Co. signs on as a partner-level member with the American Alpine Club. ...read more

Snow-Density-Gauge3

Brooks-Range Mountaineering Awarded Patent for Snow Density Gauge

San Francisco, Calif. (May 2, 2013) – Following another variable winter, consistent with eratic weather patterns and snow cycles, Brooks-Range Mountaineering Equipment Co. is pleased to announce its award by the United States Patent Office of a Design Patent D US 663,225 S for ...read more

Brooks-Range Mountaineering Welcomes Two New Ambassadors, Kevin Tatsugawa and Charlie Barrett

San Francisco, Calif. – Tested, trusted and represented by the world’s top mountaineering, avalanche and outdoor experts, Brooks-Range Mountaineering Equipment Co. proudly expands its breadth of experienced ambassadors and welcomes mountaineering extraordinaire, Kevin Tatsugawa, ...read more

Brooks-Range Mountaineering Partners with Verde PR & Consulting

Fremont, CA. -Brooks-Range Mountaineering Equipment announces Verde PR & Consulting as their public relations agency of record (AOR). Effective immediately, Verde will engage its integrated approach to brand communications, employing traditional PR and digital content strategies ...read more

Brooks-Range Mountaineering Hires Jacquelyne Cox as National Sales Manager

Fremont, Calif. (March 24, 2015)- Brooks-Range Mountaineering, manufacturer of innovative and high-quality backcountry and outdoor equipment and accessories, hires Jacquelyne Cox as National Sales Manager. “We are very excited to welcome Jacquelyne to the Brooks-Range team,” said ...read more

Drift 20

Brooks-Range Mountaineering Adds All New Sleeping Bags and Apparel to 2016 Line

San Leandro, Calif. (July 28, 2015)- Brooks-Range Mountaineering, manufacturer of innovative and high-quality backcountry and outdoor equipment and accessories, introduces all new sleeping bags and apparel to its 2016 line. Brooks-Range sleeping bags and technical apparel are ...read more

Kim_skiing

Brooks-Range Mountaineering Hires Kim Ross as Pacific Northwest Sales Representative

San Leandro, Calif. (July 22, 2015)- Brooks-Range Mountaineering, manufacturer of innovative and high-quality backcountry and outdoor equipment and accessories, hires Kim Ross as Pacific Northwest sales representative. "With years of outdoor industry experience and passion for ...read more

Armor Jacket

Brooks-Range Mountaineering Adds All New Men’s and Women’s Styles and Colors to 2015 Collection

Fremont, Calif.- Brooks-Range Mountaineering, manufacturer of innovative and high-quality backcountry and outdoor equipment and accessories, introduces its all-new 2015 line of apparel. Brooks-Range technical apparel is designed to meet the demands of mountaineers, climbers and ...read more

Clausen

Brooks-Range Mountaineering Hires John Clausen of Integration Sports Marketing and Sales as West Coast Sales Representative

Fremont, Calif. (May 5, 2015)- Brooks-Range Mountaineering, manufacturer of innovative and high-quality backcountry and outdoor equipment and accessories, hires John Clausen of Integration Sports Marketing and Sales as West Coast sales representative. "Clausen’s enthusiasm and ...read more