Everyone knows that some of the outdoor industry’s top brands are led by strong females — Rose Marcario of Patagonia, Sue Rechner of Merrell, Donna Carpenter of Burton, Rue Mapp of Outdoor Afro, Amy Roberts of Outdoor Industry Association, Deanne Buck of Camber Outdoors, and Marisa Nicholson of Outdoor Retailer. But in celebration of International Women’s Day, we sought out a selection of smaller companies that you may not have heard about or may not have realized are headed by equally amazing gals.
6 ways the The North Face is celebrating women
For more than 50 years, The North Face has empowered people to push boundaries in the outdoors. Now, the brand is acknowledging that they need to do more to create more role models for young girls and develop the next generation of amazing women explorers. “We know better than ...read more