Outdoor Industry Buzz: Sept. 2, 2020 - SNEWS

Industry headlines: Intriguing reads from around the web

Icebreaker vows to be 100 percent plastic-free by 2023. “We want to change the conversation around how clothes are made and the synthetics within them and make the information accessible to enable more conscious purchases,” says Greg Smith, brand president. “The apparel industry is the second biggest polluter in the world. As an apparel brand, we want to take charge and lead with positive change.”

This is powerful read for any parent raising outdoor kids by SNEWS and The Voice contributor, Tracy Ross. [BACKPACKER]

Pale Morning Media has been hired as the public relations and strategic communication partner for the trifecta of ski brands Marker, Dalbello, and Völkl.

Title Nine announced the finalists for its 3 annual Movers and Makers Pitchfest, which celebrates women who own and lead active lifestyle brands.

Wendy Yang has joined the board at Cotopaxi. Yang is also president of Deckers’ performance lifestyle group, which includes Hoka One One, Teva, and Sanuk.

The debate over mask-wearing turns ugly at times. Should you install a panic button in your retail shop? The CDC thinks so. [BizJournals.com]

Outdoor Retailer has opened up nominations for its 2021 Innovation Awards. The fee for each nomination is $250 and there are 15 different categories. Learn more here.

REI is opening another store this week, this time in Appleton, Wisconsin. [Post Crescent]

Snow Peak is getting ready to open the doors to its new U.S. headquarters and retail flagship store in Portland, Oregon. The multi-floor, 15,000-square foot project includes a restaurant concept inspired by Japanese mountain pubs. (We wrote about the rise of restaurants in outdoor retail space on page 19 in the summer issue of The Voice.)

Infographic in red and pink and black showing poll results about racist route names in climbing

Results from two surveys about racist and discriminatory route names.

57Hours, a company that connects people with certified adventure guides, conducted a survey about discriminatory route names in the climbing world and compared them with the results of a poll on the same topic we published in early July.

What not to do when you have a grizzly encounter: These Glacier National Park hikers high-tailed it and scattered in all directions, but they got lucky. [KRTV.com]

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Jimmy Chin says “If we want to protect the places we love, we must vote.”