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Columbia national parks ad in the Washington Post on Jan. 11, 2019
  • Columbia ran an $80,000, full-page ad in the Washington Post today, telling Congress to end the stalemate. Here's what CEO Tim Boyle has to say about it: “For 80 years we’ve made outdoor gear so people can enjoy the outdoors and our public lands. During those 80 years, we’ve never seen our national parks treated with such disrespect. To leave the parks open but unstaffed is a blatant disregard for our natural treasures. Our business depends on people having access to the outdoors and we’d like to see the folks in Washington get down to business and fund all of the government.”
  • The Backpacker, a specialty outdoor store in Columbia, South Carolina, is closing after 45 years in business. No reason was given for the closure, according to reporting by The State.
  • NEMO Equipment hired Tom Ceulemans as its European sales manager. Ceulemans, who has been representing NEMO over the last four years through Zopfi BV in Belgium, the Netherlands, and Germany, will be based in Belgium.
  • POC named Brendan Murphey as its marketing manager for North America. Murphey joins POC following five years at Giro Sport Design, where he was responsible for overall brand direction and go-to-market strategy as senior brand manager.
  • Runderwear, a UK brand that started a seamless running underwear boom, hired Park City-based SIMBOL Communications as their public relations agency of record. The brand wants to make a big push into the U.S. and Canada.
  • Hyperlite Mountain Gear named rygr its public relations agency of record. The Carbondale, Colorado-based agency also gained a new account manager, Sam Petri. He was most recently an account executive at Denny, ink. in Jackson Hole, Wyoming.