Why the outdoor industry loves SNEWS

A handful of industry leaders weighed in on what they find valuable about SNEWS.
Publish date:

This year, SNEWS is celebrating 35 years of covering the outdoor industry, from in-depth dives into important trends and issues to its daily happenings. We're also launching a brand new, radically different trade journal, and it drops on Jan. 30, 2019.

The talented filmmakers at ORKA Films talked to dozens of industry leaders at Outdoor Retailer Winter Market in November and they shared just a few of the reasons they've made SNEWS part of their lives. We feel so lucky to work with such amazing people. The love is mutual. 



Is REI too big?

If it’s not a big-box store and it’s not an independent specialty retailer, then what exactly is it? REI Co-op defies easy definition. It’s a builder of brands and a risk to them. It competes with smaller shops around the country while throwing its weight around to protect ...read more

Rad women hiking

10 companies led by rad women

Everyone knows that some of the outdoor industry’s top brands are led by strong females — Rose Marcario of Patagonia, Sue Rechner of Merrell, Donna Carpenter of Burton, Rue Mapp of Outdoor Afro, Amy Roberts of Outdoor Industry Association, Deanne Buck of Camber Outdoors, and ...read more