The Conservation Alliance, founded in 1989, is a group of outdoor industry companies that disburses its collective annual membership dues to grassroots environmental organizations. Since its inception, the Alliance has contributed over $19 million to grassroots conservation groups throughout North America.
The Conservation Alliance’s mission is to engage businesses to fund and partner with organizations to protect wild places for their habitat and recreation values.
Barely four hours into his term, President Joe Biden signed a series of presidential actions Wednesday that brought the United States back into the Paris Climate Agreement and began the process of reversing the previous administration’s loosening of environmental protections. In ...read more
Industry headlines: Intriguing reads from around the web Lindsey Vonn’s new show: The retired skiing icon is now hosting a reality TV show on Amazon called “The Pack,” about the bond between humans and dogs. [Outside Online] Bike recall: Santa Cruz Bicycles has recalled some of ...read more
Earlier this month, The Conservation Alliance announced that it would end its association with Bank of America over concerns about the institution's commitment to environmental protection, abruptly severing a partnership that has lasted for years. "Today, we are announcing our ...read more
Industry headlines: Intriguing reads from around the web Vote the assholes out: Patagonia hid a provocative message on the back of some clothing tags this season. People just recently noticed, and the revelation is now making waves on the internet. [BACKPACKER] Body recovered in ...read more
How do I apply for a paycheck protection loan? What if I have to furlough employees? How do I pivot my manufacturing to make PPEs? What if I have to close my business? These are the types of questions the Outdoor Industry Association fielded when its 1,300 member businesses ...read more
Industry headlines: Intriguing reads from around the web Six-month inclusion training: Leaders at Snowsports Industries America have agreed to participate in a half-year program focused on improving DEI in the winter sports industry. The power of outdoor voters: A new ...read more
Industry headlines: Intriguing reads from around the web Saw that coming: Yellowstone reopened on Monday and visitors poured in by the thousands. Virus precaution was, shall we say, a little lacking. [The Guardian] Malcolm Daly is recovering smoothly: Our esteemed colleague is in ...read more
Industry headlines: Intriguing reads from around the web Outdoor companies speak up: Patagonia, L.L. Bean, The North Face, and others publicly joined OIA in calling for the passage of the Great American Outdoors Act. [The Hill] Support the effort yourself: Sign this letter from ...read more
Industry headlines: Intriguing reads from around the web Alterra Mountain Co. makes tough choices: The company that owns 15 North American ski resorts, including Steamboat and Deer Valley, is furloughing many year-round employees after huge layoffs of seasonal workers last month. ...read more
The best of SNEWS: Top stories we've published recently Coronavirus throws spring travel into chaos: The pandemic has changed life for everyone. See what industry professionals are saying about their travel plans. Queer identity and the outdoors: Venture Out Project founder Perry ...read more
Asolo's changing of the guard: Asolo ends one era and begins another as industry veteran and longtime U.S. general manager Bruce Franks retires, handing the reins to Bill Lockwood, who will assume full control after the 2020 Outdoor Retailer Summer Market. Filling Jake Burton's ...read more
Murder at Timberland: A 20-year-old security guard was charged with the murder of a female Timberland employee at the company's New Hampshire headquarters on Monday. Job alert: The Conservation Alliance is hiring a Government Affairs Director and a Communications Manager. The ...read more
Keep up by reading Industry Buzz. Here are today's top headlines: Have a news tip? Email us at [email protected]. Outdoor Trivia Night with SNEWS and The Voice: Join us on Jan. 29 (Day 1) of Outdoor + Snow Show from 6 to 8 p.m. at Earl's Kitchen + Bar in Denver, Colorado. ...read more
Starting Nov. 1, Brady Robinson will take the helm from outgoing executive director, John Sterling, to lead The Conservation Alliance. Robinson was most recently the director of strategy and development for Tompkins Conservation, creating terrestrial and marine national parks in ...read more
Over its 30 years, The Conservation Alliance has dispersed an impressive amount of money to dozens and dozens of deserving causes. But the organization is on track to make 2019 its largest donation year to date. As of this month, the conservancy alliance of more than 250 ...read more
The Conservation Alliance is 30 this year and is honing in on growing its community by increasing its social media following and email distribution list. A bigger audience equals more stewards and a bigger impact, right? Outgoing Director John Sterling talks past, present, and ...read more
Fifty-two million acres protected. Three thousand, four hundred river miles preserved. Fourteen climbing areas saved. Five marine reserves preserved. Thirty-four dams halted or removed. The numbers John Sterling leaves behind him—after more than 20 years of protecting North ...read more
Keep up by reading Industry Buzz. Here are today's top headlines: Have a news tip? Email us at [email protected] Outdoor Industry Association chimed in on the introduction of the Recovering America’s Wildlife Act 2019: “America’s diverse and unique wildlife are not only ...read more
At every Outdoor Retailer, attendees find reasons to celebrate: new products, the gathering of friends, new seasons. Anniversaries are also another reason. Here are a dozen-plus brands that marked monumental birthdays at the show last week. ...read more
Happy Outdoor Retailer Summer Market. We hope your Day 2 has been just as energizing as Day 1. Here are a few of the things you might've missed: On Monday night, the ninth annual Inspiration Awards by Outdoor Retailer honored a slew of deserving individuals. Vericool Coolers won ...read more
Smart marketing: In honor of MSR’s 50 anniversary this year, its PR company, Verde Brand Communications, dug deep into the archives and posted three press releases from 1960s, ‘70s, and ‘80s. It’s a glimpse back in time to when the company was “an organization of persons ...read more
Keep up by reading Industry Buzz. Here are today's top headlines: Have a news tip? Email us at [email protected] Outdoor Industry Association released its 2018 Annual Report. OutsidePR hired Kelsey McGrew as new Senior Account Executive. “Kelsey is a driven and passionate ...read more
Keep up by reading Industry Buzz. Here are today's top headlines: Have a news tip? Email us at [email protected]. Outdoor Industry Association welcomed 56 new members in the first quarter of 2019. Familiar brands include Purist, Extreme Mist, Bear Paw Products, plus ...read more
Keep up by reading Industry Buzz. Here are today's top headlines: Have a news tip? Email us at [email protected]. Patagonia just scaled back its corporate logo sales program, no longer offering its vests to the financial industry and instead catering to “mission-driven ...read more