Mountain biker puts a RovR cooler through the ultimate test

The RollR 45 is made for more than a picnic in the park.
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World champion downhill racer and X-Games gold medalist Myles Rockwell took his RovR cooler on a ride for the ultimate test of its lightweight bike hitch. Will his 24 beers spill or will they stay safe and secure? 

The RollR 45 (MSRP $369) features 9-inch puncture-resistant tires, a modular fold-out cutting board, a stash bag, dual cup holders, and a new telescoping handle and expandable wagon bin.


Infinite Coolers prototype

Roll your ice-cold drinks to the party

Elevator Pitches are written by the company and edited for space and clarity. They do not express the opinions of SNEWS or its editors. Ride the elevator with A.J. Gonzales, founder of Infinite Coolers. The days of struggling to lug a cooler from Point A to Point B are over. As more

mountain of storms

Mountain of Storms' 50th anniversary

The year was 1968 in California. A group of five friends who called themselves the Fun Hogs—Yvon Chouinard, Doug Tompkins, Dick Dorworth, Chris Jones, and Lito Tejada-Flores—crammed into an old van and surfed, skied, and climbed their way south toward Patagonia in South America. more