World champion downhill racer and X-Games gold medalist Myles Rockwell took his RovR cooler on a ride for the ultimate test of its lightweight bike hitch. Will his 24 beers spill or will they stay safe and secure? The RollR 45 (MSRP $369) features 9-inch puncture-resistant ...read more
I'm riding a Stromer e-bike that goes up to 30 mph, yet Eric "Hende" Henderson biking with a trailer full of packrafts and gear is still hard to keep up with. We're pedal pushing along a 10-mile stretch from his office to the Boulder Reservoir for a mellow morning of paddling ...read more
Keep up by reading Industry Buzz. Here are today's top headlines: Have a news tip? Email us at [email protected] Amy Roberts is leaving Outdoor Industry Association and heading to The North Face to become the new senior director of communications and corporate social ...read more
Keep up by reading Industry Buzz. Here are today's top headlines: Have a news tip? Email us at [email protected]. Emerald Expositions, parent company of Outdoor Retailer, is on the hunt for a new CEO. Longtime CEO and president, David Loechner, who has been with Emerald in ...read more
Tom DeFrancia filed his first patent on a cooler back in 2006 but abandoned finalizing it due to red tape with the patent office. It was the same year YETI launched its premium roto-molded coolers to the world, instantly creating a new, multimillion dollar market. DeFrancia ...read more
