Park City, UT January 11, 2018. Today, Snowsports Industries America (SIA) announced the launch of United By Winter, a climate advocacy platform for the winter sports industry. The campaign is intended to give SIA members the education and tools to address climate change and it’s ...read more
Klaus Obermeyer, trade and tariffs, and creating emotional connection with omnichannel consumers are only a few of the topics on the agenda for Snowsports Industries America's (SIA) lineup of events before and during the second-ever Outdoor Retailer Snow Show. Over the four days, ...read more
When Outdoor Industry Association posted a letter saying the January Outdoor Retailer show is "still too late for many outdoor brands and likely will not be sustainable for years to come," Snowsports Industries America was taken aback. After the energy and momentum at the first ...read more