Point6 Teams Up with Get Fit Family Racing for 2014 Summer Endurance Races and Events

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Media Contact:
Theresa Blake
Treehouse Communications

Point6 Teams Up with Get Fit Family Racing for 2014 Summer Endurance Races and Events

Steamboat, Colo. -- (June 25, 2014) --Point6, makers of premium merino wool socks engineered to deliver the ultimate in performance and comfort, is excited to show its support for a series of endurance races and events hosted by Get Fit Family Racing in Steamboat Springs this summer. Get Fit Family Racing is focused on getting families together and fostering a healthy lifestyle and sense of community through fitness.

Race Schedule 

  • Saturday, June 21st: Give it a Tri - Sprint Triathlon and Kids Race 
  • Sunday, June 29th: Steamboat Half Iron and Olympic Triathlon
  • Saturday through Monday, Aug. 30 - Sept. 1st: Steamboat Family Endurance Festival, Color Fun Run and XTERRA All Women’s Off Road Triathlon

The second annual Give it a Tri – Sprint Triathlon and Kids Race took place over the weekend at the Old Town Hot Springs Pool with a pool swim, rolling hill bike ride and easy run course. The family friendly event is geared toward athletes of all ages and abilities hoping to test their skills and endurance. Point6 donated socks for participants and was onsite with giveaways and discounts on its merino wool socks for running, cycling, hiking, active life, and more. 

Later this month, the Steamboat Half Iron and Olympic Triathlon takes place June 29th for triathletes in training and seasoned competitors. Point6 will be onsite once again to cheer on participants and ‘spread the wool’. The brand will supply its performance merino wool ski socks to the 400 athletes registered for the race, plus giveaways, swag and pro deals for attendees. 

Merino wool is an excellent choice for ultrarunners and endurance athletes to effectively regulate temperature and manage moisture. Merino’s natural ability to maintain the body’s optimal temperature keeps runners from overheating and maximizes comfort for long miles in the heat. Merino is also naturally breathable and quickly wicks moisture or sweat in vapor form, preventing debilitating blisters and odor causing bacteria. 

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Point6 lightweight running and cycling socks offer sport-specific cushioning strategically placed to protect against miles of repetitive force. Mesh ventilation panels enhance breathability and moisture management for warm days; while knit-in Achilles and arch braces ensure a snug, secure fit and extra support.

“Point6 is proud to support Get Fit Family Racing in its endeavor to bring endurance races and fitness to our community,” says Peter Duke, CEO for Point6. “These multisport, family friendly events foster a healthy lifestyle for Steamboat residents and we hope our socks will bring comfort and performance to all of the race participants.”

Get Fit Family Racing co-founder Heather Gollnick is a 5x Ironman Champion and holds a degree in Corporate Fitness. Heather is also part of the 2014 Point6 athlete ambassador team, where she helps field test and review Point6 merino wool socks for running and cycling. 

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Heather’s IronEdge Triathlon Team, made up of 18 competitive triathletes have all been sporting Point6 socks and reviews have been top notch. “I love the Point6 line of products, I recently completed the Leadville Marathon and because of the quality used in Point6 socks I had no rubbing or blistering, only comfort,” adds Heather Gollnick. 

Get Fit Family Racing will wrap up its summer event series with the Steamboat Family Endurance Festival and XTERRA Trail Races over Labor Day weekend. Stay tuned for more details. 

For more information, please visit www.point6.com or http://getfitfamilyracing.com, www.heathergollnick.com and www.ironedgecoaching.com.

More About Point6:

Makers of premium merino wool socks with sport-specific designs engineered to deliver the ultimate in performance and comfort; Point6 was launched in 2008 by merino wool innovators, Peter and Patty Duke. All Point6 socks are proudly made in the USA using state of the art knitting and compact-spinning technologies, and the brand is committed to delivering merino wool products of the utmost quality, comfort and durability. For more information, please visit www.point6.com.