NAHBS Signs Selle Anatomica as Sponsor for 2016 Show

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FOR IMMEDIATE RELEASE
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Scott Boulbol
SMAK Strategies
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NAHBS Signs Selle Anatomica as Sponsor for 2016 Show

Boutique saddle builder to offer giveaways and special presentations at the show

BOULDER, COLO. (1/28/2016) – The North American Handmade Bicycle Show, the world’s largest show for custom-built bicycles, is proud to announce its new partnership with boutique saddle builders Selle Anatomica for the 2016 show next month.

Selle Anatomica – world renowned for their traditional leather saddles with modern ergonomic features like their Flex-Fly cutout – will be the “Official Saddle” of this year’s show, to be held February 26th- 28th, at the Sacramento Convention Center in Sacramento, CA.

As part of their exhibit, they’ll be hand building limited-edition,NAHBS-branded, X Series saddles, in black leather with gunmetal rivets, for the NAHBS crowd at their booth. At least one lucky attendee will even win one of the fresh-made saddles! They’ll also be available for purchase for $119.

“We’re thrilled to be partnering with NAHBS again for 2016, says Ryan Hosmer, Selle Anatomica’s Marketing Director. “This is such an amazing and unique event, and it’s a perfect fit for our distinctive, handbuilt saddles. And we love the idea of riveting the saddles right on the show floor for the guests to watch – they’ll be able to see first-hand the care and craftsmanship that goes into each of our products.”

"Along with our traditional leather saddles, we'll also be showing final stage prototypes, and possibly even production models, of our new C Series Carbon Saddle, which will be very exciting,” adds Hosmer.

NAHBS returns to Sacramento in 2016 – the location that in 2012 saw the highest attendance in its 12-year history – and they hope to hit a landmark 10,000 visitors this year. Exhibitors, attendees, and media can register to attend the 2016 show at the NAHBS website now.

About the North American Handmade Bicycle Show

Established in 2005, the North American Handmade Bicycle Show is the original event bringing together handmade bicycle frame builders from all over the world. The NAHBS is now the largest and most widely accessible destination for frame builders to share their passion with cycling enthusiasts and supporters. For more information, please visit www.2016.handmadebicycleshow.com. Connect with NAHBS socially on Facebook, Twitter, and Instagram.

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