Elisette Carlson

Marin County, CA — April 11, 2018 Batiste Rhum, an exceptional Eco-positive, sustainable, carbon negative, and non-GMO craft beverage company has selected SMACK! Media to support their brand recognition and continued growth through authentic and targeted public relations and ...read more

BOSTON, MA- MARCH 14, 2018 Brazilian soccer star Rafael Alcântara do Nascimento of FC Barcelona, known as Rafinha, has formalized an official sponsorship with global performance insole company CURREX. CURREX, a leading German biomechanical company of distinguished sports ...read more

New Actifly shoe was designed to enhance the experience of dedicated fitness and indoor cycling enthusiastsSAINT-AUGUSTIN DE-DEMAURES, QUEBEC—October 17, 2017Garneau a global leader in cycling design and products, and Reebok, worldwide sports and lifestyle company, have ...read more

Paleo Pro, a company renowned for their delicious pure, portable and truly Paleo ‘real food’ protein and recovery powders, has introduced a Grass-Fed Bone Broth Collagen Protein™ Powder with turmeric rootCARLSBAD, CA- AUGUST 29, 2017Paleo Pro, a company renowned for their ...read more

BRU Broth organic farm-to-bottle cold-pressed bone broth beverage has partnered with SMACK! MediaSAN FRANCISCO, CA- AUGUST 15, 2017BRU Broth (BRU), the market’s first 100% organic farm-to-bottle cold-pressed bone broth beverage has partnered with SMACK! Media to support marketing ...read more

Jordan Spieth’s strength coach, Damon Goddard, works with the most trusted brand in shoulder health to bring bulletproof shoulders and overall mobility to all golfersDENVER, CO- August 1, 2017Crossover Symmetry, an evidence based shoulder health and performance system, has ...read more

Paleo Pro protein, recovery and greens powders have become increasingly popular in the booming sports nutrition marketCARLSBAD, CA- JULY 27, 2017(Carlsbad, CA – July 27, 2017) Paleo Pro, makers of delicious “real food” protein and recovery powders, has selected SMACK! Media to ...read more

(CARLSBAD, CA—May 16, 2017)— PRO Compression, innovators in compression sock technology and products that are Made in the USA, releases their “Faith in the First Step” compression sock, a collaboration with elite runner and coach, Stephanie Bruce. The Limited Edition sock design ...read more

(Irvine, CA – May 2, 2017) Zamst, a global leader in high-performance sports injury prevention and protective equipment, announces the renewal of their partnership with Canadian professional ice hockey player, Ryan Getzlaf, as his performance compression and bracing support ...read more

PETERSBURG, Fla. (APRIL 30, 2017) – Cameron Dye and Lauren Goss claimed victories at the 34th annual St. Anthony’s Triathlon. World Champions, Olympians, and professional athletes from across the world comprised the field for this year’s race, making it one of the most ...read more

Thousands Gather in St. Petersburg for the 34th Annual St. Anthony’s TriathlonPETERSBURG, FL (April 20, 2017) – World Champions, Olympians, and a well-rounded roster of professional athletes from across the world comprise the field for the 34th Annual St. Anthony’s Triathlon that ...read more

(ATLANTA, GA— March 29, 2017) -- Sleep technology innovator, Responsive Surface Technology, LLC (“ReST”) has partnered with Olympian and multiple time Ironman Champion triathlete, Andy Potts. As part of his training and recovery, Andy sleeps on a ReST Bed™ which was designed to ...read more

(ATLANTA, GA— March 27, 2017) — Denver Mattress Company ("Denver Mattress") is pleased to announce that it will now be selling the ReST Bed™ from sleep technology innovator, Responsive Surface Technology, LLC (“ReST”), in locations throughout the country.For years, Denver ...read more

(ATLANTA, GA— March 27, 2017) — Denver Mattress Company ("Denver Mattress") is pleased to announce that it will now be selling the ReST Bed™ from sleep technology innovator, Responsive Surface Technology, LLC (“ReST”), in locations throughout the country.For years, Denver ...read more

One of the longest running triathlons will also serve as USAT National Championship qualifier PETERSBURG, Fla. (March 23, 2017) – St. Anthony’s Triathlon has announced the initial list of Pro athletes that will toe the line at this year’s race, to be held on April 30th, 2017. ...read more

(ATLANTA, GA— March 22, 2017) -- Sleep technology innovator, Responsive Surface Technology, LLC (“ReST”) has partnered with the “Fittest American Woman” CrossFit athlete, Kari Pearce. As part of her training and recovery, Kari sleeps on a ReST Bed™ which was designed to help ...read more

(Irvine, CA, March 16th, 2017) Zamst, a global leader in high-performance sports injury prevention and protective equipment, announces a partnership with Chicago shortstop, Addison Russell, as his official performance bracing and support provider.In 2016, Russell garnered more ...read more

Triathlon run by St. Anthony’s Hospital will serve as USAT National Championship qualifierPETERSBURG, FL., (March 2, 2017) – The United States Triathlon Association (USAT) has selected St. Anthony’s Triathlon as a 2017 Regional Championship Race. The 34th annual St. Anthony’s ...read more

(Portland, OR—February 24, 2017)- Handful™, an active lifestyle company that creates sports bras designed to “Flatter, not Flatten®,” has released their Spring 2017 line which expands the product line beyond their best-selling bras. Designed to inspire, encourage and support ...read more

2nd largest triathlon in the U.S. run by St. Anthony’s Hospital will hold race weekend from April 28-30, 2017PETERSBURG, FL., (February 23, 2017) – St. Anthony’s Triathlon is calling for volunteers to help at the 34th annual St. Anthony’s Triathlon weekend, to be held April ...read more

(CARLSBAD, CA—February XX, 2017)—Compression sock innovator, PRO Compression has teamed with SMACK! Media to help plan and implement strategic marketing, copywriting, public relations and athlete campaigns for 2017.Known for their eye-popping designs, PRO Compression socks and ...read more

(Irvine, CA – January 10, 2016) Zamst, a global leader in high-performance sports injury prevention and protective equipment, announces the renewal of their partnership with 2016 U.S. Olympic Marathon Trials Champion and two-time Olympian Amy Cragg, as her performance bracing ...read more

(Irvine, CA – November 3, 2016) Zamst, a global leader in high-performance sports injury prevention and protective equipment, announces the renewal of their partnership with pro golfer Scott Langley as his performance compression and bracing support provider.A member of the ...read more

TEMPE, Ariz. (November 1, 2016) – tasc Performance and the Intercollegiate Tennis Association are pleased to announce their exciting new partnership, whereby tasc Performance will serve as the official apparel sponsor for the ITA, with product available beginning in the Spring of ...read more

tasc performance is the gear that Everest Mountaineer Jeff Evans trusts to help him lead the most dangerous high-altitude rescues in the world’s harshest conditionsNew Orleans, LA (October 26, 2016)—Tune in to Everest Air on the Travel Channel tonight, Wednesday, October 26th, as ...read more

(Portland, OR—October 25, 2016)- Handful™, an active lifestyle company that creates sports bras and apparel designed to “flatter, not flatten®,” was invited to Senator Wyden’s roundtable discussion which focused on women entrepreneurs and female-owned businesses.The roundtable ...read more

Livermore, California (October 18, 2016) - FINIS, Inc., a worldwide leader in technical swimming innovation, is proud to announce a new partnership with Dave Scott. Scott is a six-time Ironman World Champion and the first triathlete ever inducted into the Ironman Hall of ...read more

Safe Catch is a food tech startup that tackled the mercury problem in tuna by inventing technology to test every single fish for mercury(Sausalito, CA – October 18, 2016) The health, fitness, Whole30 and Paleo communities are hooked on Safe Catch tuna because of its superior ...read more

Worldwide leader in technical swimming innovation, announces the launch of the SwimEars® watertight acoustic earplugsLIVERMORE, California – October 12, 2016 – FINIS Inc., a global leader in technical swimming innovation announces the launch of revolutionary earplugs designed to ...read more

Zamst, a global leader in high-performance sports prevention and protective equipment, impressing specialty retailers and professional athletes with high-tech ankle support productIrvine, CA, October 4th, 2016 -- ZAMST, a global leader in high-performance sports prevention and ...read more

The unbeaten ultra runner gets the win in Germany to secure a spot in KonaRuegen, Germany (September 27, 2016)--currexSole athlete Alice Hector took her first Ironman 70.3 title this month in Reugen, Germany. Alice won the race leading from the front to secure the win by over 6 ...read more

(Oakland, CA – September 20, 2016) - FINIS, Inc., a worldwide leader in technical swimming innovation, launches theSwimsense™ Live, a waterproof Bluetooth fitness-tracking device that allows swimmers to make the most out of their swims. The Swimsense™ Live is the next generation ...read more

Crossover Symmetry, a leading medically designed shoulder system, partners with SMACK! Media to further growth and education on the importance of shoulder foundation and health(Denver, CO – September 20, 2016) – Crossover Symmetry, a leading evidence based shoulder health and ...read more

Irvine, CA, September 15th, 2016 -- ZAMST, a global leader in high-performance sports prevention and protective equipment, announced today that they will continue their partnership with two-time Olympic gold medalist and professional ice hockey center and Captain, Ryan ...read more

Rapidly growing Artisan Premium Bottled Water Company to hydrate the Black Girls RUN! Community for Health and Wellness Conference in Atlanta, GA(Walnut Creek, CA – September 13th, 2016) - - Eternal Water, one of the fastest growing premium bottled water companies in the United ...read more

tasc Performance Ranks No. 2446 on the 2016 Inc. 5000 of America’s fastest growing private companies with three-year sales growth of 146%New Orleans, LA, September 8, 2016 – For the second year in a row, tasc Performance, a leader in bamboo based performance lifestyle apparel, ...read more

(Oakland, CA – August 31, 2016) FINIS, a worldwide leader in technical swimming development, is proud to support Anthony Ervin who at age 35, took home Olympic gold medals in the 50-meter freestyle and 4x100-meter freestyle relay at the 2016 Olympic Games in Rio di Janeiro, ...read more

NBA All-Star Joins the ‘Z Team’ for Support on the Court for the ’16-’17 seasonIrvine, CA, Aug 30th, 2016 – Zamst, a global leader in high-performance sports prevention and protective equipment, announces a worldwide endorsement deal with Isaiah Thomas. Alongside his NBA All-Star ...read more

Fast growing premium water company enters Walmart and partners with SMACK! Media to further grow and educate audiences on the importance of water purity and alkalinity(Walnut Creek, CA – August 16, 2016) - -Eternal Water, one of the fastest growing premium bottled water companies ...read more

Duo Supported by Zamst become the First Female Team to Complete Challenge with Nine Days to Spare(Irvine, CA, August 9, 2016) – No stranger to challenges and record breaking attempts, 6x Everest Summiter Melissa Arnot, alongside protégé Maddie Miller, became the first female team ...read more

Rapidly Growing ‘Made in the USA’ Premium Bottled Water Company now Available in over 1500 Walmart Locations(Walnut Creek, CA – August 1, 2016) - -Eternal Water, the third largest premium sourced bottled water company in the United States, has announced a distribution deal with ...read more

With only six mountain peaks left in the 50 Peaks Challenge, the dynamic female duo will visit the Summer Outdoor Retailer Show to share experiences about their journey Irvine, CA – August 1, 2016 – With ten days left and six peaks to go, Melissa Arnot and Maddie Miller are ...read more

National record-breaking swim icon and author formalizes partnership with global swim company and provider of leading underwater music players(Livermore, CA – July 21st, 2016) - - FINIS, Inc., a worldwide leader in technical swimming development, is proud to announce their ...read more

Zamst, a global leader in high-performance sports prevention and protective equipment, introduces ultra-thin Ankle Support with Filmista Technology to the U.S. MarketIrvine, CA- July 14, 2016 -- ZAMST, a global leader in high-performance sports prevention and protective ...read more

The original MOSOmerino™ fabric, a fusion of viscose from bamboo and merino, created by tasc performance and trusted by Melissa Arnot on her record-breaking Everest Summitwill also accompany Arnot and protégé Maddie Miller for their 50 Peaks Challenge attempt(New Orleans, LA – ...read more

Zamst, a global leader in high-performance sports prevention and protective equipment, sponsors two women who seek to summit all 50 US high points in 50 days Irvine, CA, June 29, 2016 – Melissa Arnot, 6x Everest summiter and first American woman to ascend Everest without ...read more