North American Handmade Bicycle Show (NAHBS) Selects SMAK Strategies as Public Relations Agency of Record

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(October 10th, 2014, Boulder, CO) – Effective immediately, The North American Handmade Bicycle Show, the world’s largest show for custom built bicycles, has named SMAK Strategies as its PR agency of record. SMAK Strategies will provide strategic public relations and marketing services in order to gain exposure for the 2015 show, which will be held March 6th- 8th, 2015 at the Kentucky International Convention Center in Louisville, KY.

Heading into its eleventh year, NAHBS is dedicated to showcasing the talents of individuals and companies around the world, providing an interactive forum for frame builders and cycling enthusiasts to share their ideas, expertise, and support for an incredibly special industry with a long and rich history. Exhibitors, attendees, and media can register to attend the 2015 show at the NAHBS website.

“We are elated to be partnering with SMAK Strategies and are looking forward to a very successful, well attended show this year,” said Don Walker, Founder and President of NAHBS. “SMAK has an excellent track record of spearheading successful communications plans for other events and industry partners. We look forward to bringing greater value to our exhibitors, attending media, and generating more exposure for NAHBS, both this year and moving forward."

Louisville, KY was selected for several reasons. The cycling infrastructure has been advancing at a record pace, and it was the host of the 2013 UCI Cyclo-cross World Championships, which was very well attended and saw overwhelming success. “Some people have the misconception that Louisville is a hard-to-reach city in the South, but it is actually a very accessible Midwestern city, “ said Walker. “I’m confident that show attendees will appreciate the convenience and affordability Louisville offers.”

About the North American Handmade Bicycle Show

Established in 2005, the North American Handmade Bicycle Show is the original event bringing together handmade bicycle frame builders from all over the world. The NAHBS is now the largest and most widely accessible destination for frame builders to share their passion with cycling enthusiasts and supporters. For more information, please visit http://www.2015.handmadebicycleshow.com

About SMAK Strategies

SMAK is a team dedicated to brand building for select clients by providing full-service, customized Public Relations and Marketing services. Offering a high level of personalized service, SMAK integrates creative ideas and strategic planning to deliver exceptional, sustainable results. SMAK’s current roster of fitness and active lifestyle clients includes Terramar Sports, BackJoy, Skirt Sports, Bani Bands, Harbinger, HumanX, EvoFit, Armpocket and Venus de Miles. For more information, please visit http://smakstrategies.com

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