bigtruck Congratulates NASCAR Rookie Chris Buescher on Earning Post-Season Chase Berth


Truckee, CA: September 12, 2016: bigtruck, the California-based lifestyle brand is pleased to congratulate NASCAR Rookie Chris Buescher for his top-30 finish in the Richmond 400, a performance netting him a post-season berth in the Chase for the Sprint Cup field – a distinction earned by only an elite group of rookies in NASCAR history.

 Photo by CIA Stock Images

Photo by CIA Stock Images

“Between the Richmond 400 and his incredible Pocono win on August 1st, Chris has proven he’s one of NASCAR’s rising stars, and a driver we’re proud to support,” says bigtruck CEO Galen Gifford. “His cool head on the track and easygoing love for the outdoors makes him the perfect fit for the bigtruck lifestyle.”

bigtruck began a relationship with the talented Texas native earlier this year, punctuated when the driver paid a visit to their Truckee, CA workshop. “I love how bigtruck is serious about what they do, but don’t take themselves too seriously,” says Buescher. “They strive to make a great product, but work hard to keep it fun too, which makes them a great brand and great fit for me.”

The same bigtruck hats worn by Buescher on and off the track are featured in the Motorsports Collection; ten exclusive styles which feature Buescher’s team affiliations and sponsors: Love’s Travel Stops, CSX, Front Row Motorsports and Roush Fenway Racing. Each hat was designed and assembled at bigtruck’s US workshop near Lake Tahoe, CA.

About bigtruck Brand
bigtruck brand was founded on a vision to create a movement and community connecting people through creativity and fun first. Since 2010, bigtruck has evolved from a regional hat company into a global community that has chosen to reflect their passion for life in what they wear. bigtruck continues to strive to inspire others to live life with a fun first mentality.

For more information on bigtruck, please contact Zach at TRUE Overdrive Communications.