The Tahoe-area brand introduces a new promotional Barilla® + bigtruck® collection inspired and designed by three-time World Champion and Olympic Gold Medalist Truckee, California (March 2017): Today, bigtruck®, the Lake Tahoe-based lifestyle brand known for its iconic headwear ...read more
TDF-winning nutrition brand will be fueling all athletes at the marquee 100-mile GFNY World Championships ride event February 2017: Sports nutrition leader Science in Sport has just been named the official hydration sponsor for the queen event and World Championships of the GFNY ...read more
North America’s largest fleet of Mobile Bike Shops fuels growing demand, solidifies position as the dominant Mobile Bike Shop brand February 2017: There’s no slowing of momentum for velofix, North America’s largest fleet of Mobile Bike Shops, which greets the new year with ...read more
February 2017: Sports nutrition leader Science in Sport has hired a General Manager in line with its expansion strategy in the United States. Sales and product management veteran Tonya Wearner has been tasked with leading Science in Sport’s US expansion in 2017, and will play a ...read more
Performance nutrition leader launches a new world-class testing regime through Informed Sport Starting in January of 2017, sports nutrition company Science in Sport will roll out a new industry-leading testing regime, which provides an added measure of quality control designed to ...read more
The Tahoe-area lifestyle brand lends design inspiration to a special helmet and goggle collection with snowsports leader Truckee, California (January 2017): Today, bigtruck®, the Lake Tahoe-based lifestyle brand known for its premium headwear has just announced a new ...read more
North America’s largest fleet of Mobile Bike Shops adds vaunted Belgian manufacturer to velofix DIRECT program, providing the crucial final step in direct-to-consumer sales January 6, 2017: Bicycles from Eddy Merckx Cycles, the eponymous brand belonging to cycling legend Eddy ...read more
Scotts Valley, California (January, 5 2017) — Now in its fifth year, the Blackburn Ranger program has become a hotly anticipated tradition for the California-based gear designer. For 2017, Blackburn has set its sights overseas, and is opening its application process to European ...read more
North America’s largest fleet of Mobile Bike Shops rises to meet growing demand and has its best year ever velofix, North America’s largest fleet of Mobile Bike Shops rose to meet the rapidly increasing demand for the speed and convenience of mobile bike service by closing out ...read more
Mobile Bike Shop Velofix has just announced its sponsorship of the Malibu Gran Cookie Dough, bringing pre and post-ride bicycle support to this premier riding event hosted by Cannondale Drapac Pro Cyclist, Phil Gaimon. “My two favorite things are climbing mountains and eating ...read more
