If you read anything today, make it Industry Buzz. Here are today's must-read headlines:
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- In an opinion column in the Albuquerque Journal, three New Mexico mayors are pushing for a state-level outdoor recreation office, like Utah, Vermont, Colorado, Wyoming, North Carolina, Oregon, Washington, and Montana have already created. "From the three rivers and sandstone canyons of San Juan County and America’s first wilderness near Silver City, to the awe inspiring Rio Grande del Norte and Organ Mountains-Desert Peaks national monuments, our communities boast an outdoor experience second to none," the mayors wrote.
- Vista Outdoor has finally spoken following a controversial boycott of its brands in early March. The corporation is weighing whether or not to sell its firearms brands, one of which was at the heart of the debate, as well as its helmet and SUP brands.
- Next February, the Boy Scouts program will have no gender. With girls entering the ranks, the program for 11- to 17-year-olds will simply be known as Scouts BSA. The parent organization will remain the Boy Scouts of America, and the Cub Scouts—for children in kindergarten through fifth grade—will keep its title, as well.
- Mark your calendars for this Golden, Colorado, event. On the evening of June 1, the American Alpine Club will honor three new inductees to the "Hall of Mountaineering Excellence" and will present a distinguished literary award to Jeff Jackson of Rock & Ice Magazine. The night will be capped off with an 80s-themed dance party. Registration closes on May 29, or when sold out. Proceeds benefit The AAC Library and The Bradford Washburn American Mountaineering Museum.
- And here's a few other events worth noting. Backcountry Hunters & Anglers along with outdoor brand Filson are inviting public land owners to The Campfire Stories series, first in Detroit, Michigan, on May 15. The next in Fort Collins, Colorado, on May 17 is a pre-party for Colorado Public Lands Day. Proceeds for both events will benefit our wild public lands, waters and wildlife.
- ENO (Eagles Nest Outfitters), is partnering with the nonprofit Trees for the Future to help transform degraded farmlands into thriving forest gardens by planting two trees for every hammock sold. “As a hammock company we know the importance of trees," said Lane Nakaji, General Manager of ENO. “Each tree planted through our hammock sales allows us to positively impact communities in poverty through education and mentoring, while also helping to cool the planet by working towards offsetting our carbon footprint.”
- Oboz Footwear’s marketing team has grown with the addition of Judd Salvas in the newly created position of marketing manager. Salvas started his new job in March.
- Implus announced the acquisition of 32 North Corporation dba STABIL, the maker of STABILicers, Stat-A-Rest, and STABIL Turf performance footwear traction products made in the United States and Canada. STABIL will be integrated into Implus’ current portfolio of leading traction brands which includes Yaktrak, SnowTrax by Yaktrax, and ICEtrekkers.
- OutsidePR hired Logan Waddell to its roster of communications specialists amid a period of expansive growth for the boutique agency in San Francisco. He will serve as senior account executive and support media outreach for Craft Sportswear, Buff USA, Decathlon Sporting Goods, Lorpen, and New York-based City Paddle Festival.