Oboz Footwear’s marketing team has grown with the addition of Judd Salvas in the newly created position of Marketing Manager. Salvas started his new job in March.
“Salvas has a rich, unique and diverse experience base,” said Christian Mason, Vice President of Sales and Marketing for Oboz. “His marketing savvy and time on the ground as a sales rep gives him a deep understanding of what success looks like for both sales and brand communications.”
Salvas brings a broad resume of qualifications to the job with Oboz, including operations, management, sales, marketing, graphic design—both in the outdoor industry as well as other sectors.
Salvas was previously a sales representative with Utah-based KNS Reps, where he gained valuable experience in footwear, including selling and facilitating retail marketing campaigns. The agency serves brands across the outdoor and skiing markets to specialty outdoors and key accounts throughout Utah and Wyoming.
Since November 2006, in addition to his work as a sales rep, Salvas owned and was the Creative Director of Batch 171, a consulting business that has fostered the strategic and tactical marketing plans for Farm to Feet, Flylow, Deuter and other brands.
Earlier in his career, as an art director and designer, Salvas worked with Denver-based Cultivator Advertising and Design, which is Oboz’ current creative agency of record. Additionally, Salvas was employed with Kelty and other agencies. Salvas studied at the School of Visual Arts in New York City, graduating with a degree in Fine Arts in Graphic Design in 2000.
Salvas can be congratulated at email@example.com or via the main Oboz phone line at (406) 522-0319.
Oboz was founded in 2007, and ever since, the company has created ‘True to the Trail®’ outdoor footwear inspired by the vast 18 million acre Greater Yellowstone Ecosystem surrounding the company’s Bozeman, Montana home. It’s a wilderness ripe for exploration and inspires Oboz to build shoes and boots that deliver unmatched fit, unrivaled feel and exceptional performance on any trail, anywhere. Oboz ‘plants’ a tree for every pair of shoes it sells to benefit Trees for the Future, an international aid organization that improve the lives and environment of communities in Sub Saharan Africa through beneficial tree planting. For more information, visit http://www.obozfootwear.com.