MoJo by Clif Bar

Clif himself might argue that we are mistaken to have placed this new product in this sports nutrition review when the company is very adamant that it is a SNACK bar
Author:
Updated:
Original:

Clif himself might argue that we are mistaken to have placed this new product in this sports nutrition review when the company is very adamant that it is a SNACK bar, something that would get picked up instead of, say, trail mix. We think the spokespeople are saying that because they don't want purists and nutritionists yelling at them since they are -- oh, gasp -- about 30 percent fat. We frankly love these salty-sweet "snack bars" for everything from mountain biking to backpacking to fast hiking to long runs. Why? They are a wonderful change from the sweet overload in all those other packable sports energy products. Only so long can one take sucking down the likes of chocolate frosting, you know?

And these MoJos are a lot healthier than the Payday candy bars we've taken to packing along on long workouts and adventures. (No, really. It's an ultra runner thing because of the salty-sweetness that has some needed fat, too.) We tried all five flavors and took immediately to the simpler Mixed Nuts and Honey Roasted Peanut flavors. Then once we'd gotten daring enough to try Honey BBQ Almond and Curry Cashew (no kidding, curry), we found our taste buds got really excited and kept begging for us to go on more long runs. That Spicy Salsa Peanut with its jalapeno must be an acquired taste, though. The bars are mixes of nuts, pretzels and other "tasty morsels," as the material says, that kinda go crunch with a burst of flavor in a really big way. As Clif Bar says, they are a "new adventure for your mouth," and we think they will be big.

SNEWS Applause Meter (4.5 Clapping Hands):

Suggested retail: $19.95 for a box of 16
www.clifmojo.com
1-800-884-5254

Related

Kidsport nutrition bar

Why not a bar for kids? This bar’s creators point out that for young kids (about ages 7 to 10), the mix of vitamins, minerals and other nutritional additives in normal adult sports nutrition bars can be an overload for their littler bodies and lower needs. Good point. So these ...read more

Honey Stinger Gel

Buzz, buzz, yes, this is a sports gel that is honey, pure and simple. What an idea! These contain a very smooth honey that goes down in one glistening swallow without the harshness many may connect with off-the-counter honey. Yes, it's just as sweet, but that mild smoothness is a ...read more

French Konnexion by Kinetic Koffee

One of five wonderful roasts by Kinetic Koffee 100% certified organic Peru French Roast roasted in small batches to ensure freshness and consistency. Very smooth cup, balanced hazelnut and caramel with a subtle chocolate undertone. Kinetic Koffee supports the environment by ...read more

Q Factor™ by Spenco®

Specifically designed for women's unique Q-angle needs and provides targeted foot support and comfort cushioning. The result is better body alignment and improved balance, helping to reduce the risk of injury. Excellent for athletic and active footwear. Five sizes fit women's ...read more

Hydrade Sports Drink

It's about time that the big grocery store thirst-quenching drink brands got a challenge, and Hydrade -- although initially only rolling out in a few select markets next month -- could offer that with its totally new concept, from flavor, to ingredients, to even really trendy ...read more

Meredith at the line

CLIF® Bar CrossVegas Renews Title Sponsor Commitment with CLIF Bar Through 2017

LONGMONT, COLO. (May 7, 2015) – Marketing, organizer of CLIF®Bar CrossVegas, announced today that CLIF Bar has committed to a two-year extension of its title sponsorship of CrossVegas, the first and largest championship cyclocross event that happens annually during the Interbike ...read more

Clif Bar & Company Brings Outdoors Inside With New Headquarters

EMERYVILLE, Calif., October 21, 2010 — Clif Bar & Company, the leading maker of all-natural and organic sports nutrition food and healthy snacks, unveiled today its new 115,000 square foot energy-efficient headquarters, located in Emeryville, Calif. The latest in solar ...read more

Clif Bar & Company Becomes 20 Percent Employee-owned

Clif Bar & Company, the leading maker of all-natural and organic food and performance nutrition for athletes, is pleased to announce the selling of family-owned common stock to its employees through an Employee Stock Ownership Plan (ESOP). Employees through the ESOP own 20 ...read more

Clif Bar going organic, presses forward on sustainability

In a move that continues the company's full-court press on sustainability, Clif Bar has announced its entire line of energy bars will now contain at least 65 percent organic ingredients -- without passing on increased costs to retailers or wholesalers, the company has told SNEWS. ...read more