Todd Walton

Park City, UT (December, 7, 2016) - SnowSports Industries of America (SIA) released their most recent Participation Report available now for download. It is free to SIA Members and $899 for non-members. The overall aim of the data produced is to establish levels of activity and ...read more

(Boulder, CO) – A group of leading outdoor industry companies are publicly committing to use the Sustainable Apparel Coalition’s Higg Index to improve environmental and social responsibility throughout their supply chains, and are encouraging the rest of the industry to join ...read more

Friday May 6th is the Deadline to Save 10 Percent on Outdoor Retailer Summer Market Booth Space ORSM Exhibitors Must Be OIA Members by May 6, 2016 to Receive Discount Boulder, CO (May 2, 2016) - Outdoor Industry Association (OIA) members save 10 percent on Outdoor Retailer ...read more

OIA and Outdoor Foundation Launch Industry-Wide Competition to Challenge Outdoor Businesses and Compete to Get the Most Kids Outside The ‘What Region Rocks?’ campaign challenges outdoor companies and employees to support Parks4Kids projects in their region; winner gets bragging ...read more

Outdoor Industry Association Introduces #MyOutdoorStory Campaign OIA invites Outdoor Retailer attendees to step into a gondola sound booth to record stories and perspectives about the outdoor industry and initiatives Boulder, CO (December 29, 2015) - Outdoor Industry ...read more

OIA Announces Program for Outdoor University at Outdoor Retailer Winter Market Sessions Offer Wide Variety of Educational Options for Attendees Boulder, CO (December 22, 2015) - Outdoor Industry Association® (OIA), in partnership with Outdoor Retailer, will offer free education ...read more

Terry Tempest Williams to Keynote OIA Industry Breakfast Hosted by REI The National Park Service Centennial focused event will kick-off Day 1 ofOutdoor Retailer Winter Market 2016 Boulder, CO (December 22, 2015) - Outdoor Industry Association® (OIA) announces the OIA Industry ...read more

Evolv Footwear Adds New Territory Representation Buena Park, CA (August 20, 2015) - Footwear manufacturer Evolv Sports announced today the hiring of a new Midwest agency, Wild Onion Outdoors to cover ND, SD, NE, KS, MN, IA, MO, WI, IL and upper MI. “Bringing on Wild Onion ...read more

Rocky Mountain Underground Creates New Apparel and Accessories Line Breckenridge, CO (May 15, 2015) –Rocky Mountain Underground, manufacturer and innovators of award winning, hand made skis, released today their new apparel and accessory line of products all made in the USA. ...read more

Fitsok Unveils Magic Pop Limited Edition Technical Socks Chanhassen, MN (May 14, 2015) – Fitsok, makers of high performance technical socks for runners, announces their latest limited edition lineup delivering May 15, 2015 to specialty running dealers nationwide. These combine ...read more

Fitsok Announces Sponsorship of Grandma’s Marathon in Duluth, MN Chanhassen, MN (May 13, 2015) – Fitsok, makers of high performance technical socks for runners, announces their official sponsorship of the Grandma’s Marathon in Duluth, MN. Grandma’s Marathon is the 16th largest ...read more

Fitsok Ambassador Kyle Dietz Featured in “Trail Fighter” Film Chanhassen, MN (April 8, 2015) – Fitsok, makers of high performance technical socks for runners, in a partnership with Outdoor Research announces the release of “Trail Fighter”, a film by T.C. Worley, Fitsok and ...read more

Rocky Mountain Underground Skis Invests in Factory Ownership Breckenridge, CO (April 7, 2015) –Rocky Mountain Underground, manufacturer and innovators of award winning, hand made skis, recently completed an investment into a Colorado-based manufacturing facility. Rocky Mountain ...read more

Evolv Footwear Adds New Territory Representation Buena Park, CA (April 7, 2015) - Footwear manufacturer Evolv Sports announced today the hiring of Will Mott as an independent rep for Arkansas, Louisiana, Mississippi, Oklahoma and Texas. Hiring a solid independent rep shows ...read more

Portland, OR (March 16, 2016) – Thunderbolt Sportswear is launching new products, a focused brand and a renewed dedication to its customer base starting today. Under a new band of owners, the Portland, Oregon based apparel company will focus on a tight product line and remain ...read more

Venture Snowboards and Ska Brewing Celebrate 10th Year of Partnership Silverton, CO (March 12, 2015) – Venture Snowboards and Ska Brewing are celebrating a historical 10th year of partnership, likely the longest formal partnership between a brewery and snowboard manufacturer. ...read more

Fitsok Ambassador Kyle Dietz Featured in “Trail Fighter” Film Chanhassen, MN (March 5, 2015) – Fitsok, makers of high performance technical socks for runners, announces the release of T.C. Worley’s film “Trail Fighter” coming soon. In a series of events, Fitsok will present the ...read more

Fitsok Introduces Limited Edition Performance Socks Chanhassen, MN (February 16, 2015) – Fitsok, makers of high performance technical socks for runners, introduces the New Limited Edition F4 and CF2 colors. Available now, each 3-pack contains a pair of Coral, Berry and Aqua - ...read more

Idaho Mountain Touring Celebrates 30 Years as Idaho’s Premier Outdoor Shop Boise, ID (November 20, 2014) – Idaho Mountain Touring (IMT) will be celebrating 30 years in business on November 20, 2014 with an event bringing vendors, community supporters, friends and family of IMT ...read more

Venture Snowboards Presents the “Silverton Sessions” Silverton, CO (November 13, 2014) – Venture Snowboards and Silverton Mountain have partnered again this year for the Silverton Sessions. The event will take place from January 7th-10th, 2015 and include everything a ...read more

Rocky Mountain Underground Skis Retains The Walton Works as PR Agency Breckenridge, CO (November 5, 2014) –Rocky Mountain Underground, manufacturer and innovators of award winning, hand made skis, announced today the hiring of The Walton Works as their public relations ...read more

Buena Park, CA (October 30, 2014) - Climbing and outdoor shoe manufacturer Evolv announced today the addition of Kelsey Reddoch as Marketing Manager. Reddoch comes to Evolv with a wealth of experience within the outdoor industry, having spent the past ten years at Five Ten, a ...read more

Venture Snowboards Named OUTSIDE Gear of the Year 2015 Award Winner Silverton, CO (October 28, 2014) –Venture Snowboards has been selected as an honoree of OUTSIDE’s annual Gear of the Year Award, which recognizes the best new adventure sports gear of each season after months of ...read more

The Hotel Telluride Hosts Inaugural Gear Forum Telluride, Colorado’s premier destination property is hosting the Gear Forum, a consumer-focused discussion of winter gear with leading manufacturers. Telluride, CO (September 5, 2014) –The Hotel Telluride is hosting the first ...read more

Skratch Labs Answers the Call for Caffeinated Hydration Customers asked and Skratch Labs answered by creating a caffeinated, all-natural lemon and whole-leaf matcha tea flavor. Boulder, CO (September 4, 2014) – Skratch Labs recently began delivering a much-anticipated new flavor ...read more

Venture Snowboards Launches New Website Focused on Products and Cultural Passion Silverton, CO (August 28, 2014) – Venture Snowboards launched a new website highlighting their award winning snowboards, design philosophy, videos and product sales. The Venture Snowboards website ...read more

Skratch Labs’ New Facilities Increase Service and Solidify Company Culture Boulder, CO (August 21, 2014) – Skratch Labs has moved into a bigger, brighter and bolder Boulder facility providing increased warehouse space as well as larger office areas to accommodate company growth ...read more

Skratch Labs Hires Key Positions to Keep Operations Hydrated Boulder, CO (August 4, 2014) – Skratch Labs announces two key hires to help hydrate the company in both dealer services and operations areas. Linda Williamson, now the Dealer Services Manager, comes to Skratch Labs ...read more

Skratch Labs’ New Rescue Formula Battles Dehydration Where it Happens Boulder, CO (August 4, 2014) – Skratch Labs has created a real fruit fluid and electrolyte replacement drink mix formulated for children and adults suffering from dehydration. The Rescue Hydration Mix is ...read more

Jillian Avey Promoted to Vice President of Marketing for Propét USA Auburn, WA (July 17,2014) - Propét, designers and manufacturers of footwear focused on comfort, style, fit and performance, announces the promotion of Jillian Avey to Vice President of Marketing for Propét USA. ...read more

Skratch Labs Announces Antipodean Distribution Partnership Boulder, CO (June 24, 2014) – Real Fruit Hydration Drink Mix maker Skratch Labs today announced a partnership with Australian-based Distributor FE Sports to bring Skratch Labs products to Australia and New Zealand. ...read more

Auburn, WA (June 16, 2014) – Propét, designers and manufacturers of footwear focused on comfort, style, fit and performance, recently promoted Jack Krajnak to President of Propét USA. As the Vice President of Marketing and Sales, Krajnak has helped grow the company sales and ...read more

Tenkara USA Launches New Website Boulder, CO (June 4, 2014) – Tenkara USA, the first company to introduce the Japanese method of fly-fishing, tenkara, outside of Japan announces the launch of their new website. Tenkara USA’s website has been completely redesigned to more ...read more

Kai Lightner Featured in "14.c" at 5Point Film Festival Buena Park, CA (April 17, 2014) - Evolv Sports athlete Kai Lightner will be featured in "14.c" at the 5Point Film Festival. “It is rare, but every once in a while we come across the right story, filmmaker and partner and we ...read more

Skratch Labs To Be Official Hydration Supplier to Slipstream Sports Boulder, CO (April 15, 2014) – Skratch Labs announced they will begin supplying all hydration products to Slipstream Sports. Skratch Labs is excited and honored to help keep some of the world’s best athletes ...read more

Boulder, Colo. (April 8, 2014) -- In what marks a first for the cycling world, Skratch Labs will be supporting the human element of racing as the Official Hydration and Real Food Sponsor of the AMGEN Tour of California. Skratch Labs will be directing their efforts toward ...read more

Evolv Footwear Partners with 5Point Film Buena Park, CA (April 3, 2014) - Evolv Sports, manufacturer of exceptional climbing footwear, announces their support and partnership with the 5Point Film Festival. “We see our partnership with 5 Point Film as our brand joining with our ...read more

Todd Walton The Walton Works [email protected] The Hotel Telluride Retains The Walton Works as Public Relations Partner Telluride, Colorado’s premier destination property is the adventure basecamp to stay and play. Telluride, CO (March 3, 2014) –The Hotel Telluride, ...read more

For Immediate Release: Media Contact: Todd Walton The Walton [email protected] 970.260.9283 Evolv Footwear Grows Climbing Ambassador Team Adding Alex Johnson Buena Park, CA (February 26, 2014) - Footwear manufacturer Evolv Sports announced today the addition of Alex ...read more

For Immediate Release Media Contact: Todd Walton The Walton Works, LLC [email protected] ABS Avalanche Rescue Devices Continues to Grow Professional Relationships ABS becomes the exclusive airbag solution for ski resort patrol programs for Telluride Mountain ...read more