Skratch Labs Announces Antipodean Distribution Partnership

Author:
Updated:
Original:
SkratchLabsLogo

Skratch Labs Announces Antipodean Distribution Partnership

Boulder, CO (June 24, 2014) – Real Fruit Hydration Drink Mix maker Skratch Labs today announced a partnership with Australian-based Distributor FE Sports to bring Skratch Labs products to Australia and New Zealand.

“There is nothing artificial about this amazing company and that is why their real fruit hydration drink mixes caught our attention”, said Danny Brkic, Vice President of FE Sports. “We could not be more excited about partnering with Skratch Labs and spreading their mantra of everything REAL throughout Australia and New Zealand.

“We’re really looking forward to working with Danny and his team – our companies share similar values and goals in business and life. However, it was a bit of a shock when they explained to us that the Coriolis effect influencing the direction of draining water in Aussie bathrooms is a myth” said Jay Peery, Skratch Labs Director of Sales and Marketing.

FE Sports is a family-owned Australian company dedicated to supporting their brick & mortar retailers by partnering with manufacturers who share the same ethos. We specialize in distributing new-world products to the Australian and New Zealand cycling, running and triathlon markets.

About Skratch Labs

Founded on the philosophy that real food is the best source of nourishment, Skratch Labs has revolutionized the way people think about hydration and its role in human performance. Using science and real world practice, Skratch Labs has created a range of real fruit hydration drink mixes serving human needs from sport to medical. Skratch Labs’ hydration drink mixes taste great and optimize performance and well being.

##

Related

SkratchLabsLogo

Skratch Labs Partners with USA Climbing

For Immediate Release Media Contact: Todd Walton The Walton Workstodd@thewaltonworks.com 970.260.9283 Skratch Labs Partners with USA Climbing Company brings all-natural hydration solution to one of the country’s fastest growing sports. Boulder, CO (January 14, 2014) - Skratch ...read more

SkratchLabsLogo

Skratch Labs’ New Facilities Increase Service and Solidify Company Culture

Skratch Labs’ New Facilities Increase Service and Solidify Company Culture Boulder, CO (August 21, 2014) – Skratch Labs has moved into a bigger, brighter and bolder Boulder facility providing increased warehouse space as well as larger office areas to accommodate company growth ...read more

SkratchLabsLogo

Skratch Labs Answers the Call for Caffeinated Hydration

Skratch Labs Answers the Call for Caffeinated Hydration Customers asked and Skratch Labs answered by creating a caffeinated, all-natural lemon and whole-leaf matcha tea flavor. Boulder, CO (September 4, 2014) – Skratch Labs recently began delivering a much-anticipated new flavor ...read more

SkratchLabsLogo

Skratch Labs’ New Daily Mix: Because Even Athletes Don’t Sweat All the Time

Boulder, CO (January 1, 2014) - When we wanted an alternative to neon colored sports drinks filled with synthetic chemicals that do little to actually hydrate, but much to offend our bellies and minds, we created our Exercise Hydration Mix. People liked it. A lot. But because we ...read more

SkratchLabsLogo

Skratch Labs Forms Unique Partnership with the Amgen Tour of California

Company uses real food to change the way athletes fuel before, during, and after competition. Boulder, CO (April 24, 2013) - Skratch Labs announced it will be the official “Active Nourishment Partner” of America's biggest bicycle race, the Amgen Tour of California. The Boulder ...read more

SkratchLabsLogo

Skratch Labs’ New Product Launch Assumes Winter Will Return

For Immediate Release: Media Contact: Todd Walton The Walton Works 970.260.9283todd@thewaltonworks.com Skratch Labs’ New Product Launch Assumes Winter Will Return Boulder, CO (September 5, 2013) – Skratch Labs might be the first sports nutrition brand to attempt predicting the ...read more

SkratchLabsLogo

Skratch Labs Hires Key Positions to Keep Operations Hydrated

Skratch Labs Hires Key Positions to Keep Operations Hydrated Boulder, CO (August 4, 2014) – Skratch Labs announces two key hires to help hydrate the company in both dealer services and operations areas. Linda Williamson, now the Dealer Services Manager, comes to Skratch Labs ...read more

SkratchLabsLogo

Skratch Labs To Be Official Hydration Supplier to Slipstream Sports

Skratch Labs To Be Official Hydration Supplier to Slipstream Sports Boulder, CO (April 15, 2014) – Skratch Labs announced they will begin supplying all hydration products to Slipstream Sports. Skratch Labs is excited and honored to help keep some of the world’s best athletes ...read more

SkratchLabsLogo

Skratch Labs’ New Rescue Formula Battles Dehydration Where it Happens

Skratch Labs’ New Rescue Formula Battles Dehydration Where it Happens Boulder, CO (August 4, 2014) – Skratch Labs has created a real fruit fluid and electrolyte replacement drink mix formulated for children and adults suffering from dehydration. The Rescue Hydration Mix is ...read more