SkiA Ski Trainer Becomes Official Supplier to PSIA-AASI

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Liverpool, England (August 14, 2014) – SkiA, manufacturer of the SkiA Ski Trainer, announces they have signed an agreement to be an Official Supplier to the Professional Ski Instructors of America and the American Association of Snowboard Instructors (PSIA-AASI) for Winter 2014-15.

As arbiters of the industry standard for snowsports instruction, PSIA-AASI establishes certification standards for instructors and develops educational materials, which are used as core components of instructor training. PSIA-AASI members will be able to utilize the SkiA Ski Trainer to help novices and experts alike train their balance and movement patterns to become more efficient and effective skiers, as well as creating exposure for SkiA within a highly targeted audience.

“We are extremely proud to be associated with PSIA-AASI,” said Martin Breach, Director at SkiA. “The goals of our two organizations are aligned – we want to help people become better skiers. SkiA enables users to very quickly train, practice and perfect a range of essential skills. The Trainer can help anyone become a more efficient skier, and to have more fun skiing. This partnership will allow both instructors and clients to improve balance and efficiency and we look forward to a long relationship.”

“We’re very supportive of SkiA,” said Mark Dorsey, PSIA-AASI Executive Director and CEO. “We think the SkiA Ski Trainer is a perfect tool for helping our membership learn the art of balance and discover how it affects every motion in the sport of skiing. We’re very happy to be able to work with SkiA and make this tool available to our members to help them become a better teacher and skier.”

About SkiA Designs
Based in Liverpool, England, SkiA manufactures the SkiA Ski Trainer - a patented balance training product for athletes and non-athletes to find and realize their potential. Please visit skia.com for more information.

About PSIA-AASI
PSIA-AASI is a nonprofit education association with a membership of more than 31,700 men and women dedicated to promoting snowsports through instruction. The association establishes certification standards for ski and snowboard instructors and develops education materials to be used as the core components of most ski and snowboard school training. PSIA-AASI supports its membership through research and development of instructional programs in alpine and nordic skiing, snowboarding, adaptive skiing and riding, and children’s skiing and riding. Learn more at TheSnowPros.org or via PSIA-AASI’s Facebook and Twitter pages. For more information on PSIA-AASI, please contact Candice Dungan, Membership, Marketing and Advertising Coordinator at cdungan@thesnowpros.org.

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