Yakima Becomes Official Supplier to PSIA-AASI

The Professional Ski Instructors of America (PSIA) and the American Association of Snowboard Instructors (AASI) are excited to announce the addition of Yakima to their Official Supplier pool.
Author:
Updated:
Original:

Lakewood, Colo. – The Professional Ski Instructors of America (PSIA) and the American Association of Snowboard Instructors (AASI) are excited to announce the addition of Yakima to their Official Supplier pool.

Yakima prides itself as a company of outdoor enthusiasts who work to make the finest vehicle racks possible, offering racks for bikes, snowsports, cargo, camping, and trailers. A design philosophy based on functionality, durability, and beauty ensures that every product in the company’s line is built to exacting standards. Yakima is also a proud partner of Subaru, the official vehicle of PSIA-AASI, making them a natural fit in the Official Supplier pool.

“We’re excited to add Yakima to our Official Supplier program,” said PSIA-AASI Marketing Director Andy Hawk. “Our members are avid outdoor enthusiasts, and a partnership with Yakima provides a connection to the natural extensions of their lifestyle.”

Yakima joins the PSIA-AASI Official Supplier pool as the sole equipment provider in the vehicle racks category.

“We’re stoked to partner with PSIA-AASI,” said Joel Grabenstein, marketing and promotions manager for Yakima. “Their membership represents not only the front lines of the winter sports profession, but also a passionate year-round commitment to the outdoors. Their influential-yet-chill grassroots presence is a natural fit for Yakima’s ‘Take it Easy’ mentality.”

For more information about Yakima, please visit www.Yakima.com.

About PSIA and AASI

PSIA and AASI are educational organizations of the nonprofit American Snowsports Education Association (ASEA), with a combined membership of more than 30,000 men and women who are dedicated to promoting snowsports through instruction. The organizations establish certification standards for ski and snowboard instructors and develop education materials to be used as the core components of most ski and snowboard school training. PSIA and AASI support the membership through research and development of instructional programs in alpine and nordic skiing, snowboarding, adaptive skiing and riding, and children’s skiing and riding. Visit www.TheSnowPros.org.

###

Related

Yakima Becomes Official Supplier of PSIA-AASI and NSP

Reinforcing its commitment to the active snow sports community, Yakima (www.yakima.com), an innovator in vehicle racks for winter sports gear, boats, bikes, and camping, today announced it was named official supplier for the PSIA-AASI (Professional Ski Instructors of America - ...read more

Mountain Khakis® Official Supplier to PSIA-AASI

(Jackson Hole, WY – July 27, 2011) Mountain Khakis®, a leading mountain-inspired lifestyle apparel brand, announces they are the “Official Après Pants” of the Professional Ski Instructors of America (PSIA) and the American Association of Snowboard Instructors ...read more

Yaktrax and Granger's Sign on as Official Suppliers of PSIA and AASI

(Research Triangle Park, NC) – Implus brands Yaktrax and Granger's are pleased to announce today they have signed a two-year agreement with the Professional Ski Instructors of America (PSIA) and the American Association of Snowboard Instructors (AASI). The official supplier ...read more

HighGear® Becomes an Official Supplier for NSP, PSIA, and AASI

Asheville, NC – The Western North Carolina based outdoor and fitness equipment brand, Highgear is pleased to announce today a three year agreement with the National Ski Patrol (NSP), the Professional Ski Instructors of America (PSIA), and the American Association of Snowboard ...read more

PSIA-AASI SIGN V.I.O., Inc. as Technology Partner

The Professional Ski Instructors of America (PSIA) and the American Association of Snowboard Instructors (AASI) have added V.I.O. as an Official Supplier of wearable Point-of-View video technology. V.I.O.'s flagship product, the POV.1, allows the user to capture hands free video ...read more

SkiA Ski Trainer Becomes Official Supplier to PSIA-AASI

Liverpool, England (August 14, 2014) – SkiA, manufacturer of the SkiA Ski Trainer, announces they have signed an agreement to be an Official Supplier to the Professional Ski Instructors of America and the American Association of Snowboard Instructors (PSIA-AASI) for Winter ...read more

Duofold by Champion Partners with PSIA-AASI on Instructional Videos

With millions of skiers and snowboarders expected to hit the slopes this winter, base layer expert Duofold by Champion has partnered with the snow pros to showcase a series of instructional ski and snowboard videos called Go With A Pro. Now available on www.duofold.com, the 14 ...read more

Yakima Signs on as Official Vehicle Rack Supplier to the National Ski

The National Ski Patrol (NSP) announced that it has entered a sponsorship agreement with Yakima, a leader in vehicle rack and top of car cargo solutions. Through the agreement Yakima becomes a partner and Official Supplier to the NSP.“Yakima has a great reputation as a premium, ...read more

Dale of Norway Continues Sixteen Year Partnership

WILLISTON, VT. (February 2012) –Dale of Norway, leaders in Norwegian knitwear, continues a longstanding partnership as the official sweater supplier to the Professional Ski Instructors of America (PSIA) and American Association of Snowboard Instructors (AASI) through 2014.Dale ...read more