Northside brings fun outdoor footwear for the whole family to ORSM - SNEWS

Northside brings fun outdoor footwear for the whole family to ORSM

Northside, a leader in comfortable, durable and affordable outdoor and lifestyle footwear, will be introducing new styles for the whole family at Outdoor Retailer Summer Market 2012, Booth #29131.
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MARYSVILLE, Wash. (Aug. 1, 2012) – Northside, a leader in comfortable, durable and affordable outdoor and lifestyle footwear, will be introducing new styles for the whole family at Outdoor Retailer Summer Market 2012, Booth #29131. Northside's new footwear designs are reliable and comfortable from the trail to the river, or for kicking around town all summer.

The Northside brand, now 12 years old, represents quality, rugged, reliable and affordable footwear available in contemporary styles for all members of the family. Northside's lighthearted, down to earth branding stems from the company's core values, one of which identifies the importance of lasting experiences that result from families enjoying the outdoors together.

“We couldn't be happier with our new line for Spring '13,” said Jack Wolfin, president of Triple T Trading. “Our designers have really taken the sport and water shoe categories to the next level with quality footwear designs that bring style and comfort to families at a reasonable price.”

NEW for Spring/Summer 2013:

TRAIL / LIFESTYLE:

Northside Men's Caldera – SRP $35
The Caldera was designed with suede and mesh upper making this day hiker rugged yet comfortable. An abrasion resistant PVC heel and toe guard and TPR traction outsole provide support and protection from trail debris. Sizes M 8 – 13. Available in Stone/Yellow.

Northside Women's Kiona LTC – SRP $50
Ready for the trail, the women's Kiona LTC was developed with a combination of ultra-lightweight soft shell and breathable mesh to keep feet comfortable and dry on the go. The compression molded EVA midsole paired with the high traction outsole makes this sporty shoe perfect for road to trail. Sizes W 6 – 10. Available in Black/Purple and Grey/Fuchsia

Northside Kids Cheyenne / Cheyenne Jr. – SRP $25
These durable little hikers offer a nice lightweight fit and feel. The suede and mesh upper provides breathability while the high traction outsole gives sure footing for exploring the outdoors. Cushioned for a comfortable fit with a quick lacing system (or Velcro) for the perfect fit. Sizes: Toddler 5 – 10, Boys 4-7, Girls 11-5, Kids 11-3. Available in Tan/Aqua and Taupe/Mango.

Northside Del Rio LTC – SRP $40
Featuring an all-new urban casual design, the Del Rio LTC is styled for everyday wear with the outdoors in mind. A unique combination of breathable mesh materials, a fixed stretch neoprene tongue and a nylon Speed Lace System, the Del Rio LTC is designed to mold to your foot for long-term comfort. Available in men's, women's and children's specific sizes and colors.

Northside Women's Del Sol LTC – SRP $40
The Women's Del Sol is the perfect mix of urban style and everyday comfort. The breathable mesh sock construction and Speed Lacing System make the Del Sol a hip option for work and play. Sizes W 6 – 10. Available in Grey/Pink, Brown/Purple and Grey/Green.

WATER:

Northside Raging River – SRP $50
This all-purpose water shoe features a contour cushioned perforated EVA insole and TPR traction outsole with drainage ports to allow easy water flow. The comfortable sock constructed upper and Drawstring Speed Lacing System allow for perfect fit. A quick-dry mesh upper ensures that feet won't be left soggy. Sizes M 8 – 13, W 6 - 10. Available for men in Black/Green and Grey/Yellow, and for women in Grey/Light Blue and Grey/Fuchsia.

Northside Burke II – SRP $30
Possibly the most popular shoe in the Northside Sport Line, the Burke II is the refined version of it's predecessor. Developed with a contour cushioned brushed EVA insole and TPR outsole for sure-step and foot protection. This amphibious shoe features waterproof PU and EVA lined upper for extra comfort and the Elastic Drawstring Lacing System and Lace Keeper. Available in men's, women's and children's specific sizes and colors.

Northside shoes are available at more than 500 retailers and major online stores nationwide. Northside shoes typically retail from $29 to $69.

About Verde PR & Consulting
With offices in Durango and Boulder, Colo. and Jackson, Wyo., Verde PR & Consulting is a full-service traditional and digital public relations, marketing, branding, and consulting agency, with an emphasis in sustainability. Verde's clients are rooted in the outdoor, bike, and snowsports industries, as well as the health and wellness and Lifestyles of Health and Sustainability (LOHAS) markets. For more, visit: http://www.verdepr.com.

About Northside
Northside by Triple T Trading is a quality footwear brand for all-seasons, available in contemporary styles. Offering a range of styles from winter boots and trail shoes to sandals and flip-flops, Northside shoes are rugged, reliable and affordable for families who want to enjoy the outdoors together. Triple T Trading, the parent company for the Northside brand was founded in 1985 with the goal to design, manufacture and sell well-made affordable footwear. Northside by Triple T Trading is headquartered in Marysville, Wash. For more information, please visit www.northsideusa.com.

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