Nikwax® Unveils New Down Wash Direct™ – Care for Treated Down


Seattle, Wash. Nikwax, the global leader in outdoor aftercare, is excited to introduce Down Wash Direct™, the first aftercare product designed to clean and maximize performance for both treated and untreated down.

Nikwax developed this new down care product to serve the expanding offering of treated, water-resistant down products. Down is a highly effective insulator, but quickly looses its insulation powers when saturated with water. Water-resistant down fills, including Nikwax Hydrophobic Down (NHD) technology, address this issue.


To restore performance after repeated use, treated down requires special care. Dirt, oil, and other containments lead to the water-repellency diminishing over time. Down Wash Direct ensures optimal performance by cleaning effectively, revitalizing insulation, and restoring the water repellency of water-resistant down apparel and sleeping bags.

“This is a solution that customers in Specialty Outdoor will be looking for to keep their performance treated down product working at the highest level,” explains Rick Meade, President of Nikwax North America. “Down Wash Direct will help our retailers provide the most effective aftercare to their customers in this important category.”

Building on the market leading Nikwax Down Wash, the new Down Wash Direct is formulated for untreated and treated down insulation, as well as both goose and duck down products. It has been tested for superior results with the leading treated down formulations. Like all Nikwax products, the new Down Wash Direct is PFC-free and water-based for the lowest environmental impact.

 Shipping to retailers in early fall 2015, Down Wash Direct will retail for $10.95 for a 10 fl. oz. (300 ml) bottle.

About Nikwax®:

Nikwax was founded in 1977 by Nick Brown, a keen mountain walker and traveller. Unsatisfied with existing waterproofing products, he designed his own waterproofing wax to keep his leather mountain boots dry. Today, Nikwax is the global leader in environmentally safe aftercare and waterproofing solutions that extend the life and performance of technical footwear, clothing and equipment. Nikwax products are all fluorochemical-free, aerosol-free, are not tested on animals, and are not persistent in the environment. 


Easier ·Safer · Drier



Nikwax Hydrophobic Down - Raising the Bar for PFC-free Down Insulation

Seattle, Wash. (January 19, 2015) – Nikwax Hydrophobic Down, which is being built into sleeping bags and garments and taken up by leading brands worldwide, is raising its minimum standards for water resistance for 2015 production. Nikwax Hydrophobic Down is much more resistant to more

rick-meade copy

Nikwax North America Taps Rick Meade as New President

Seattle, Wash. (July 24, 2014) – Nikwax, the world’s leading outdoor aftercare company, has proudly named Rick Meade as the company’s new North American President, effective immediately. Meade will provide strategic leadership and tactical management for the North American arm of more

Nikwax Unveils New Cotton Proof Concentrate

(SEATTLE, WASH.) Nikwax has launched a new and vastly improved concentrated version of its Cotton Proof product to waterproof all your cotton clothes and equipment. Easy to use in a washing machine at home, Nikwax Cotton Proof makes cotton fabric water repellent, keeping you more

Adventure Motorcycle Rider Helge Pedersen Joins the Nikwax Faction Athlete Team

Seattle, Wash.(March 20, 2014) – Nikwax, the world’s leading outdoor aftercare company, welcomes Helge Pedersen to its athlete team – the Nikwax Faction. Pedersen is one of the most widely known, respected and admired adventure motorcycle riders and photojournalists in the world more

The Queen's Awards for Enterprise: International Trade 2010

Nikwax Wins Prestigious Queen’s Award for Eco-Friendly Product Innovation and Sustainable Practices

East Sussex, U.K. – Nikwax, global leader in high performance, environmentally-friendly waterproofing solutions, has become the first outdoor brand ever to receive a Queen's Award for Enterprise in Sustainable Development. The award is the most prestigious British environmental more

Nikwax Partners With Rab to Provide Hydrophobic Down in Apparel, Sleeping Bags

Seattle, Wash.(January 9, 2014) – Nikwax, the world’s leading outdoor aftercare company, is partnering with Rab to provide Nikwax Hydrophobic Down in all of Rab’s down apparel and down sleeping bag pieces beginning in 2014. Nikwax Hydrophobic Down offers stunning performance with more

Nikwax North America Hires the Alta Group for Sales Representation in Pacific Northwest

Seattle, Wash. (August 14, 2014) – Nikwax, the world’s leading outdoor aftercare company, is proud to announce the addition of the Alta Group, Inc. as the company’s new Pacific Northwest sales team covering Washington, Oregon, Idaho, Montana and Alaska. Founded in 1993 and led by more


Berghaus and Nikwax Partner with Environmentally Friendly, PFC-Free Nikwax Hydrophobic Down

Berghaus and Nikwax are two of the longest established British Outdoor brands, having started in the 1970’s. When it comes to providing outdoor people with comfort and safety in extreme environments, Berghaus and Nikwax know all about the need for high performance gear. Both more

What’s Up in Down Insulation – What drives purchases with the next customer?

Seattle, Wash. (July 22, 2015) – The American consumer is shifting quickly when it comes to shopping for down insulated jackets. In a survey of 500 potential purchasers conducted in June 2015, over 83-percent said that water-repellent treated down is very important or somewhat more