Mountainsmith Backpacks and Brews Benefit for AAC

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Golden, Colorado, July 29, 2013 – Outdoor Retailer attendees are once again invited to line up for a screamin' deal on Thursday, August 1, in Mountainsmith Booth #20015, for limited edition Mountainsmith SCREAM 25 packs at just $20 each (MSRP: $70). The total proceeds will go to support The American Alpine Club (AAC). This year, Mountainsmith is upping the ante with Mountainsmith/AAC Mayhem 35 packs at just $40 each (MSRP: $130). Packs will be sold in three waves at 4:30PM, 5:00PM and 5:30PM. Cash only while supplies last. Purchases can be made while enjoying a cold brew, free swag and some good company. And it does not end there. To participate in a free raffle, business cards can be dropped by the front desk of the booth anytime on Day 1 or 2. Potential winners must be present at 5:30PM during the party to win one of the many prizes. All festivities are compliments of Mountainsmith and the AAC.

About Mountainsmith:Forged in the Rockies, Mountainsmith's commitment to innovation began in 1979 and continues to the present with a full line of active lifestyle products. The quality and comfort of all Mountainsmith products—technical backpacks, travel storage systems, luggage, camera bags, trekking poles, pet products as well as the lumbar pack icons—set the standard for the worldwide outdoor marketplace. Mountainsmith manufactures, markets, and distributes an expanding group of products designed to meet the demands of travel on and off the trail, through airports, and anywhere that carrying-comfort is essential. Mountainsmith products are sold worldwide.

About The American Alpine Club:The American Alpine Club is a community organization that provides knowledge and inspiration, conservation and advocacy, and logistical support for the climbing community. Our members support each other with rescue insurance, critical lodging facilities, conservation projects, advocacy, grants, discounts and more. Learn more and become a member at