Kinetic Partners with Carmichael Training Systems to Provide Training Guidance

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Kinetic Partners with Carmichael Training Systems to Provide Training Guidance

Relationship gives consumers access to coaching, indoor training content at reduced price

MINNEAPOLIS, Minn. – December 12, 2013 –Kinetic announced today that the company is partnering with the training experts at Carmichael Training Systems to offer consumers access to indoor training advice and coaching to make the most of their offseason workouts.

“CTS is practically shorthand for coaching in the cycling industry, so having the chance to connect our customers with guidance from such a trusted source is ideal,” said Marketing Manager David Simpson. “We want to help people get past the ‘What’s next’ moment after they pull their new trainer out of the box.”

As part of the partnership, CTS will provide indoor training tips and advice in Kinetic’s newsletters and share training content online for Kinetic customers looking to maximize their time spent training this off-season.

Kinetic will also provide CTS with trainers for Carmichael’s studio in the company’s new offices in Colorado Springs. The studio space will play host to athletes stopping by the office and be featured in a new series of CTS training DVDs scheduled for release in 2014.

“We’re all about coaching athletes and making them faster and more efficient, and Kinetic is the perfect tool to allow us to do that,” said CTS founder and coaching icon Chris Carmichael. “We like to align ourselves with leaders, and Kinetic is the leader in stationary trainers. It’s a win for both of our companies and our customers.”

Kinetic and CTS will offer special promotions throughout the year in addition to coordinating on special projects such as the Carmichael DVD training series.

“Kinetic is more than a trainer company, we’re a training company,” Simpson said. “People will get a lot more out of our products if they know how to use them.”

For more information about CTS, visit www.trainright.com. For more on Kinetic, visit www.kurtkinetic.com.

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ABOUT KINETIC

Kinetic is a division of Kurt Manufacturing, a manufacturing company providing high-quality precision engineered parts to the zero tolerance industries of aviation and automotive among others. Kinetic designs, manufactures and distributes the world's only leak-proof cycling trainers. Designed by people who know about precision and sold through a large network of independent bike stores, Kinetic is the brand for people who demand precision and quality. Kinetic Trainers provide the most realistic ride experience available (www.kurtkinetic.com).

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NORTH AMERICA

Chip Smith, SOAR Communications, 801.656.0472 x1(wk) / 801.597.7515(cell), csmith@soarcomm.com

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Marco Arnold, inMotion mar.com, +49(0)711 351 640 93(o), marco.arnold@inmotionmar.com

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