Icebug Introduces Trail/Urban Trail Collection New for Spring 2016

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Bellingham WA (July 15, 2015) - Icebug is proud to introduce their new spring/summer 2016 Trail/Urban Trail footwear range, designed for those who love exploring everything the outdoors has to offer. Whether it’s running, hiking, or exploring a new area, Icebug is committed to making Footwear for the New Outdoors™ - products that inspire people of all activity levels to get outside, stay healthy and enjoy nature.

The Trail/Urban Trail collection features Rubber 9 Extreme, Icebug’s proprietary rubber compound, which sets a new standard in traction with durability. RB9X has been proven to outgrip the competition, but still match the durability of an asphalt running shoe and offers superior traction reliability in wet and slippery conditions. So no matter the adventure, Icebug can handle it.

Acceleritas 5 RB9X

The lightest shoe in the line. Built for fast trail running, orienteering or even OCR racing. A new upper for 2016 features strong wearing fine mesh that drains well and feels good next to your foot. Ideal for the athlete who prefers a minimalist approach to footwear, but wants protection and traction. Available in men’s sizes 7-13 in sunset/eclipse and in women’s sizes 5.5-10.5 in camellia/grape. MSRP $149.95.

Zeal 2 RB9X

The verdict is in, and the new Zeal is a proven winner on the trail and in the OCR course. New for 2016, the upper material has been updated with a new Kevlar material that is both sifter and more durable. But the true innovation is in the midsole construction. Zeal provides a stable but soft heel grip, an impossible combo made possible through the molded midsole cradle on the interior side of the shoe. Available in men’s sizes 7-13 in eclipse/deep ocean and in women’s sizes 5.5-10.5 in dahlia/grape. MSRP $169.95. 

Anima4 RB9X

Ideal for those who want a fast and light trail running shoe that is both suitable for speed running and fitness training outdoors. The iconic Anima has been given a fresh and modern look, with its fade colored airy upper mesh. Toe and heel cup reinforcement is smaller for smoother fit. Ankle collar and tongue padding is slightly thinner for a snug fit and more direct running feeling. Available in men’s sizes 7-13 in papaya/eclipse and in women’s sizes 5.5-10.5 in marigold/grape. MSRP $159.95.

Links:

Icebug: Icebug.com/us/

Facebook: Facebook.com/Icebug.Official

Twitter: @Icebugof

About Icebug

Icebug is a Swedish shoe brand that started to challenge the global footwear giants back in 2001. Icebug is driven by innovation, creativity and integrity – a passion for making functional and stylish footwear. Read more about us at www.icebug.com/int.

Icebug Media Contact:

Tara Coyle

Terra PR

Tarac@terrapublicrelations.com

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