Icebug Introduces New Casual Collection for Spring 2016


Bellingham WA (July 20, 2015)- Icebug is proud to introduce their new spring/summer 2016 Casual footwear collection, designed for a city stroll or an active day on the trail. Whether it’s exploring a new city by foot or just walking the dog, Icebug is committed to making Footwear for the New Outdoors™ - products that inspire people of all activity levels to get outside, stay healthy and enjoy nature. 

The Casual collection features Rubber 9 Extreme, Icebug’s proprietary rubber compound, which sets a new standard in traction with durability. RB9X has been proven to outgrip the competition, but still match the durability of an asphalt running shoe and offers superior traction reliability in wet and slippery conditions. So whether you’re walking on a slippery sidewalk or exploring new city terrain, Icebug RB9X has got you covered.

Juniper RB9X

Clean, stylish, but packed with features, the Juniper RB9X is the street-smart option. Built on a running shoe platform, it definitely has what it takes to get you going. The Juniper is waterproof with Gore-Tex GTX, a fantastic all weather shoe ideal for travel, street, and transitions right into winter. Available in men’s sizes 7-13 in black/poison and women’s sizes 5.5- 10.5 in black/zinnia. MSRP $186.95.

Mist RB9X

An open air mesh upper on a sturdy mid and outsole. RB9X rubber keeps you safe in wet or dry conditions. Ideal for travel, kayaking, light hikes or just hanging out. Our specially designed upper holds the foot for comfort all day long. Feels like a sandal, but wears like a shoe. Available in men’s sizes 7-13 in eclipse/ocean and women’s sizes 5.5- 10.5 in iris/grape. Available in men’s sizes 7-13 in black/poison and women’s sizes 5.5- 10.5 in black/zinnia. MSRP $149.95.



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About Icebug

Icebug is a Swedish shoe brand that started to challenge the global footwear giants back in 2001. Icebug is driven by innovation, creativity and integrity – a passion for making functional and stylish footwear. Read more about us at

Icebug Media Contact:

Tara Coyle

Terra PR