Helix Announces Addition of John Dobbie to Business Development Team

Author:
Updated:
Original:

Industry Veteran Named as Director, Commercial Business Development, Eastern Region

(Boston, MA - August 25, 2014) Helix, the world’s leading manufacturer of Lateral Training fitness equipment, announced today that long-time fitness industry executive John Dobbie was assuming the newly created position of Director, Commercial Business Development for its Eastern Region.

John Dobbie profile

Scott Logan, Helix VP Sales & Marketing, stated:

“We could not be more pleased and excited to have someone with John’s extensive experience and expertise join the Helix team. John is a proven performer with some of the leading brands in the fitness industry and has been a key player in helping companies like StairMaster, Strive, Nautilus, and Expresso Fitness build their businesses.

“John is a top-tier professional who brings both the knowledge and skills that Helix needs to help manage the explosive growth we are experiencing. Plus, of course, John also has the industry awareness and contacts to help reach the regional and national customers needed to sustain our growth path.”

John, who has been actively engaged in the fitness industry for over 28 years, comes to Helix after six years with FreeMotion Fitness as their Eastern Regional Sales Manager. In addition to positions with a number of major equipment brands, early in his career John coached both high school and collegiate athletes in baseball, wrestling, and football which helped develop the strong team philosophy he has subsequently demonstrated.

John is a graduate of the University of Tampa and currently resides in the Tampa area with wife Darcy. John and Darcy have two sons, Josh and Jordan, both of whom graduated from Florida State University after playing football in that school’s vaunted program under Coach Bobby Bowden. It’s interesting to note that John’s team skills extend to the next generation, as both sons are currently in the fitness industry as well.

About the Helix Lateral Trainer

HLT3500 3qtr front squat_1

The Helix Lateral Trainer is one of the most effective & revolutionary cardio fitness machine ever built. As the only true lateral training machine on the market, the Helix Lateral Trainer enables users to achieve a vigorous & challenging cardio workout by focusing on activation of the entire lower body and core.

The patented "figure 8" motion allows users to tone and strengthen trouble areas, like the inner/outer thighs and glutes, by working the lower body side-to-side. The results – strengthening & shaping of the entire lower body - are made-to-order for everyone from competitive athletes to women seeking to tone up exactly the areas Helix focuses upon.

Helix Lateral Trainers come in a variety of models designed to meet the needs of both residential and commercial environments. The HLT3500 model has the heaviest-duty frame and construction, and is designed specifically to withstand the rigors of full-time commercial use, while the rugged H1000 is the premium residential lateral trainer designed for home gyms.

About Helix

Headquartered in Boston, MA, Helix is the world’s leading manufacturer of lateral training fitness equipment. Established in 2006, the company’s revolutionary lateral fitness system has been awarded patents around the world, and its premiere fitness product, the Helix Lateral Trainer, has been installed in hundreds of diverse settings including health & fitness clubs, YMCAs, training studios, corporate gyms, rehabilitation facilities, multi-tenant fitness centers, and colleges & universities. The Helix Lateral Trainer is widely recognized as a revolutionary breakthrough in cardio training and is the pioneer of an entirely new category of fitness equipment - the Lateral Trainer.

For more information, contact Scott Logan, VP Sales & Marketing, at scott@helixco.com or (425)526-6779.

Related

HELIX rear with arrows

Helix Announces 4th Quarter National Promotion

Nation’s Top Celebrity Trainer & Best Selling Author Harley Pasternak To Be Featured (Boston, MA - September 10, 2014) Helix, the world’s leading manufacturer of Lateral Training fitness equipment, announced today that it was launching a major 4th quarter promotion featuring ...read more

Helix Adds to Global Management Team

According to company founder and President Lenny Snyderman, “we are very fortunate to add someone with Scott’s background to our team. It is a very important time in the evolution of Helix, given that we are experiencing tremendous growth. To find someone like Scott, whose ...read more

Helix Lateral Trainer hits Clubs

Responding to overwhelming industry demand, fitness manufacturer Helix Co has announced the launch of a commercial grade model of its patented lateral trainer, the Helix HLT3000. While treadmills, steppers, bikes, and ellipticals all work the body in a front-to-back plane, the ...read more

Helix Lateral Trainer new partner annoucement

Boston, MA (January 14, 2011) Fitness manufacturer Helix Company today announced its partnership with Needham, MA based National Fitness Group for the launch of its new commercial-grade Helix lateral trainer. National Fitness Group, headed up by 30-year fitness industry veteran ...read more

Trainer Mike Boyle recommends the Helix Lateral Trainer

Recently, a Helix Lateral Trainer was installed at Mike Boyle's famous training facility in Massachusetts. Mike Boyle is known internationally for his pioneering work in the field of Strength & Conditioning and is regarded as one of the top experts in the area for Sports ...read more

The Helix Lateral Trainer benefits Ice Hockey Players

A breakthrough for the sport: how the Helixâ„¢ benefitsIce Hockey players Overall benefits: The Helix is the only aerobic trainer that works the body from side-to-side, thus mimicking the motion that ice hockey players use in the rink. The Helix allows training without the risk ...read more

New Dealer Promotion - Helix Lateral Trainer Buy One Get One Free

The Helix Lateral Trainer: Visit us at Health and Fitness Business at Las Vegas Interbike and check out the world's first Aerobic Lateral Trainer as well as the new BEEFIER Commercial HLT3500 Lateral Trainer Dealers Wanted: The Helix offers true innovation to an otherwise ...read more

TPlogo_LeftAligned2_LockUp-01

TriggerPoint™ Announces the Official Members of Team TriggerPoint for 2016

Nine new athletes added to the Team TriggerPoint Roster (Austin, TX – February 23, 2016) –TriggerPoint™ , a division of the Implus LLC, is pleased to announce the selected members for the 2016 Team TriggerPoint. Alongside the returning 19 athletes from the 2015 team who are ...read more

StingerLogo

Honey Stinger Announces New Sales Team Hires

Steamboat Springs, Colo. (May 28, 2014) - Honey Stinger, the leading manufacturer of honey-based nutritional products, is pleased to announce two new additions to the sales team. Jerard Whitehead will assume the role of grocery category manager and Shannon Lane has taken on a ...read more