Bogs Footwear Selects Momentum Media PR as Agency of Record for Public Relations

Author:
Updated:
Original:

January 21, 2014-Bogs Footwear, built on a legacy of enduring comfort and on a mission to make better shoes for every day, has picked Momentum Media PR as its agency of record. The all-weather footwear manufacturer selected Momentum for their results-driven approach to public relations and proven record of success in the footwear, active lifestyle, and outdoor markets.

Bogs focuses on delivering the most comfortable and durable- footwear for all conditions and every day use, from their Classic pull-on all weather boot style to a collection that now includes casual footwear for men and women, and Baby Bogs. With their roots in farming, Bogs tapped Momentum to help build broader brand awareness and encourage more people to share in the Bogs experience.

“Momentum is recognized for bringing brands beyond one core or niche market, and we’re looking forward to the results they’ll generate in elevating our brand awareness and varied product collection across a broader range of consumers,” said David Cook, Marketing Director for Bogs.

“Bogs is a brand with a really strong connection to its customers,” said Alycia Cavadi, President and founder of Momentum Media PR. “Those who wear them – from the farm to the urban market – love them and are loyalists. We’re excited to help bring Bogs to a broader consumer base that lives life outdoors, anywhere .

Momentum will be working alongside Bogs as it introduces new innovations and styles in 2014, including a casual collection for both men and women. Bogs is committed to making the best footwear for the worst conditions, and the durability and simplicity of their classic boots has powered its connection to consumers from its early roots in farming to a growing number of styles for everyday.

About Bogs:

In 2002, Bogs began providing Oregon farmers with the functional shoes to weather the harsh conditions of the Pacific Northwest. Since then, our team of craftsmen and women have worked tirelessly to build better shoes everyday. Our legacy of enduring comfort allows us to deliver durable footwear and cutting-edge technology to the casual outdoor consumer. In Bogs, we guarantee that you will work, play, and live better in these shoes built to last from season to season. We’re committed to our customers, so we stand behind our product and won’t rest until you are 100% satisfied. For more information about Bogs, please visit www.bogsfootwear.com, “like” us on Facebook at www.facebook.com/bogsfootwear or follow @BogsFootwear on Twitter.

About Momentum Media PR

Momentum Media PR is a results-driven PR agency specializing in bringing outdoor, active lifestyle, snow and bike brands to the forefront of their markets and consumer mindshare. Since 2001, Momentum Media PR has been providing public relations, media relations, brand strategy, creative events and consultation contributing to the growth of premium active brands. For more information, visit Momentum Media PR online at www.momentummediapr.com or on Facebook.

Related

SealSkinz

SealSkinz Selects Momentum Media PR for Official US Launch and Agency of Record

Broomfield, CO - SealSkinz®, makers of waterproof, windproof and breathable accessories for the hands, feet and head, has selected Momentum Media PR as its agency of record for public relations and social media. Momentum has been brought onboard to help build awareness around ...read more

OIA logo

Outdoor Industry Association Selects Momentum Media PR as Agency of Record

Boulder, Co. (May 3, 2016) – Outdoor Industry Association (OIA), the trade association and voice for the outdoor recreation industry, has engaged Momentum Media PR to serve as its public relations agency of record. Momentum will immediately begin working with the OIA marketing ...read more

12711175_10150581862224943_6769342861074288190_o

Club Ride Apparel Picks Up Momentum Media PR as Agency of Record

Boulder, Co. (March 15, 2016) – Club Ride Apparel (CRA), the Sun Valley-based creators of casual-performance cycling apparel designed for the ride and everything after, has selected Momentum Media PR as its public relations agency of record. Effective immediately, Momentum will ...read more

Darn Tough Vermont Logo

Matching Pair: Darn Tough Vermont Picks Up Momentum Media PR as Agency of Record

Boulder, Co. – Darn Tough Vermont, the manufacturer of the fastest growing collection of American-made performance socks, has selected Momentum Media PR as its public relations agency of record. As the new AOR, Momentum will work closely alongside the dedicated team at Darn ...read more

HillsoundLogo

Hillsound Selects Groundswell PR to Handle Public Relations

Vancouver, BC – Hillsound, the leading producer of winter traction equipment and gaiters for urban and outdoor enthusiasts, announces their partnership with Groundswell PR to spearhead their public relations efforts. “Groundswell PR’s unique mix of media relationships, ...read more

Print

Lensbaby Taps Public Relations Firm Groundswell PR for Influencer and Media Relations

Portland, OR (March 7, 2016) – Lensbaby, makers of award-winning creative effects lenses, optics and accessories has appointed Groundswell PR to oversee its media and influencer relations in the outdoor, photography, technology and lifestyle arenas. “We’re looking forward to ...read more

NICHE Snowboards Picks Up Momentum as Public Relations Agency of Record

October 8th, 2013 - Salt Lake City, UT- NICHE Snowboards, makers of high quality, eco-friendly snowboards, is excited to introduce their 2013/2014 line with a boost from Momentum Media PR to help share the brand’s story with the world. NICHE snowboards blends premium ...read more

Bogslogo

Bogs Footwear Steps Into Sandal Market With Spring 2015 Collection

PORTLAND, OR – July 29, 2014 – Bogs Footwear, debuts the brand’s first ever sandal collection for spring 2015 on display at this month’s Summer Market Outdoor Retailer show in Salt Lake City, August 5-9, 2014 (booth 123). In addition to a range of sandals, Bogs will also ...read more

HIP-TEC LOGO

HIP-TEC Selects Groundswell PR to Handle Public Relations

Truckee, CA – HIP-TEC (Head Injury Prevention Technology), makers of the HIP-TEC Inside interior helmet protection system, announces their partnership with Groundswell PR to lead its public relations efforts. Groundswell PR will handle all communications strategy and media ...read more