FOR IMMEDIATE RELEASE
Media Contact: Bryson Ross, Backbone Media
970-963-4873, ext. 160
ActionSportsRetailer,evo,Opens FlagshipStore inDenver
DENVER (Nov. 28, 2016) – Action sports, outdoor and lifestyle retailer evo is proud to announce the opening of its new flagship store at 860 Broadway in Denver. The Seattle-based company partnered with local Denver bike and ski shop, Edgeworks and Bicycle Doctor, in May 2016 to combine evo’s e-commerce and retail innovation capabilities with the legendary local service, expertise and more than two decades of experience provided by Edgeworks and Bicycle Doctor.
In cooperation with local developers, evo has renovated and expanded the Broadway location, exposing the original beauty of the iconic building. The updated retail space features a full-service ski, snowboard and bike shop, alongside a retail floor with evo’s signature curated mix of hard goods, technical apparel, street wear, footwear and accessories. evo’s third flagship location, the Denver store is fully open for business now, just in time for the holiday shopping season.
Staying true to its commitment to art, culture, community and charity, evo has integrated a dedicated art gallery into the nearly 10,000-square-foot retail space and will host a series of grand opening events starting on Monday, Dec. 5, benefitting Denver’s SOS Outreach, a non-profit organization for at-risk youth.
“We are excited to engage with such a thriving community in Denver. The evo DNA is all about creating a place where people who share passions for the outdoors come together, and Denver is the perfect location to bring that to life,” Bryce Phillips, evo founder and CEO, said. “At evo, we love weaving art, music, film, service, philanthropy, sports and gear together, and that is fully represented in our beautiful new space in Denver.”
Grand Opening community events: click here for more details.
- Monday, Dec. 5, all-day: Accepting donations for SOS Outreach Denver
- Tuesday, Dec. 6, 6 p.m.: CAIC Avalanche Awareness Class, presented by Strafe Outerwear
- Wednesday, Dec. 7, 6 p.m.: Art Gallery opening featuring photographer Ian Fohrman
- Thursday, Dec. 8, 6 p.m.: Faces of SOS Outreach Denver Exhibit
- Friday, Dec. 9, 5:30 p.m.: evo Denver and Salomon TV Present: “Guilt Trip” (climate change awareness ski film)
Where: 860 Broadway, Denver, CO 80203 (former home of Edgeworks/Bicycle Doctor)
Aboutevo: evo is an innovative action sports and outdoor lifestyle retailer with roots in the Pacific Northwest. The company’s focus on community and crafting extraordinary customer experiences has propelled the company from its humble beginnings in a small Seattle apartment to one of the fastest growing lifestyle retailers in the nation. Over 15 years, the action sports and outdoor retailer has grown from its strong online presence to open flagship stores in Seattle, WA, Portland, OR and now Denver, CO, that proudly showcase evo’s trademark blend of sport, culture, art, retail, and service. Through evoTrip, customers can experience the evo lifestyle of sport and culture through destination travel to ski, snowboard, or mountain bike remote wonders around the world. Leveraging our success to give back, evo helps underserved youth through volunteer time, donations, and other support for local and national non-profit organizations including SOS Outreach and Chill Foundation. For more information on evo and its programs, please visit evo.com.