Nuggets of news you need to know today, bite by bite.

Keep up by reading Industry Buzz. Here are today's top headlines:

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  • Brazil’s Amazon rainforest is burning: The trees provide a significant amount of oxygen and therefore, the blaze could accelerate climate change, researchers say. "The lungs of the Earth are in flames," the Rainforest Alliance posted. It's easy to feel hopeless, but here are 9 ways you can help.
  • Grassroots goes paperless: The national organization started a shift to digital workbooks on tablets at the June Grassroots Connect show, and now it's offering educational how-to videos on the website and learning sessions ahead of the fall Connect show in Denver. “After doing our part to support this industry initiative at Connect in June, we’re even more excited about the potential for positive change,” said Gabe Maier, vice-president of Grassroots Outdoor Alliance. Benefits include: Saving space in stores and shipping costs, reducing paper waste, increased efficiency at meetings, increased accuracy in workbooks, and more.
  • FKT on the Wind River High Route: SNEWS contributor Emma Mure along with Sara Aranda just set the record on the 112-mile trail route in Wyoming in 3 days, 17 hours, and 20 minutes.
  • Global Climbing Day: The North Face is hosting 281 events at climbing gyms this Saturday in celebration of climbers around the world. A new study conducted on behalf of the brand found that 30 percent of people are interested in learning to rock climb and 40 percent plan to watch the sport in the 2020 summer Olympics. 
  • Rappers back camping startup: Shawn "Jay-Z" Carter and Will Smith put money behind Hipcamp, the campsite booking startup, through their respective venture capital funds. "For a long time, being "outdoorsy" meant you fit a very specific mold," Hipcamp founder and CEO Alyssa Ravasio wrote in a blog post announcing the news. "Thankfully, that's changing."
  • Adorable public lands steward: A girl who took a rock from Great Smoky Mountains National Park felt guilty, and sent the rock back along with a handwritten letter and drawing. Rangers posted about it on Facebook, forgiving her and explaining that "If every visitor took a rock home, that would mean 11 million rocks would be gone."
  • DUER’s hit a milestone: The Vancouver denim brand is celebrating five years in business and more than 1 million pants sold and its expansion to more than 52 countries across the globe. In celebration, DUER launched a contest for a chance to win an 11-day hike, bike, and kayak trip through Vietnam for two. Enter the contest by Sept. 4.

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