Industry headlines: Intriguing reads from around the web

Rose Marcario on the Facebook boycott: The former Patagonia CEO gives her thoughts on the outdoor industry’s refusal to accept Facebook’s moral lapses. [Fast Company]

Will MEC survive the coronavirus? The pandemic might spell disaster for the iconic Canadian retailer. [Financial Post]

The magic of teaching outside: Why a professor at the City University of New York started teaching her Black Studies course outside, and what changed when she did. [Adventure Journal]

Fighting for inclusion on the trail: The story of Colorado Blackpackers and how the group is working to improve DEI in the outdoors. [The Trek]

Ski resorts panic over Trump policy: The already struggling ski industry now faces a new crisis—the White House’s extended immigrant visa ban. [The Colorado Sun]

VF Corporation focuses on Asia: The company has established a new leadership role, president of greater China, to expand its influence in the Asia-Pacific region. [Business Wire]

Missing hikers in Washington: A pair of hikers who went missing in Mount Rainier National Park a week ago still have not been found. [National Parks Traveler]

The best of SNEWS: Top stories we've published recently

The state of the media: How the pandemic has affected media across the board, and what the future looks like.

Guidelines for safe adventure travel: The Adventure Travel Trade Association has collaborated with the Cleveland Clinic and industry leaders to create comprehensive rules for taking safe adventure trips this summer.


A tag on a Patagonia shirt being lifted to reveal a message on the underside: "Vote the assholes out."

Industry Buzz: Patagonia hides political message on clothing tags, body recovered in Colorado, ski ticket changes, Jeremy Jones, outdoor voters

Industry headlines: Intriguing reads from around the web Vote the assholes out: Patagonia hid a provocative message on the back of some clothing tags this season. People just recently noticed, and the revelation is now making waves on the internet. [BACKPACKER] Body recovered in more

Mountains with an orange sky and water reflecting the sunset

Industry Buzz: Court approves MEC sale, donating PPE to poll workers, ebikes in national parks, Chris Burkard's new film, graffiti on public lands

Industry headlines: Intriguing reads from around the web MEC sale advances: A Canadian court has approved the sale of the co-op to an American investment firm. Members of the protest group called Save MEC have announced a virtual town hall to discuss next steps. [Simcoe Reformer, more

Sunlit, rocky red mountains in Sequoia National Park against a blue sky.

Industry Buzz: Anti-racism in the industry, MEC layoffs, new adventure travel data, BACKPACKER video series, tariff exclusions

Industry headlines: Intriguing reads from around the web Building anti-racism in the outdoors: Transforming the industry will require immediate, deliberate, and sustained action. [Outside Online] MEC in trouble: The Canadian retailer announced more layoffs as a direct result of more

Mount Everest at sunset, glowing gold

Industry Buzz: Coronavirus updates, VF Corp, Jake Burton, Everest record

Prepare for coronavirus: OIA will run a webinar next week on the economic realities of the emerging health crisis and what comes next for you and your business. Olympics face cancellation: The longest-serving member of the International Olympic Committee member has suggested that more

Man standing on a giant log looking up at towering Sequoias.

Industry Buzz: Fresh leadership at Patagonia, Selena Gomez to play mountaineer in upcoming film, new GOA members, plastic use during the pandemic, small business giveaway

Industry headlines: Intriguing reads from around the web New leadership at Patagonia: The company has hired Beth Thoren as its new environmental action and initiatives director. A mountaineering icon on film: Selena Gomez has signed on to play the mountaineering legend Silvia more

Delicate Arch in Moab with a yellow and purple sky in the background.

Industry Buzz: Ski resorts prep for a pandemic season, the GAOA's impact, helping BIPOC youth get outside, RAB and Lowe Alpine team up, repurposing your Patagonia vest

Industry headlines: Intriguing reads from around the web' Ski season contingency plans: The town council of Breckenridge, Colorado, met this week to discuss ways to entice winter tourists that don’t involve skiing, in case the pandemic shuts down resorts again. [Summit Daily] more

A rocky coastline with pine trees in the background and a blue sky.

Industry Buzz: VF Corporation, representation on public lands, Climbing for Change, interview with Newell CEO, stay safe flying

Industry headlines: Intriguing reads from around the web VF’s social consciousness: The parent company of The North Face and Smartwool snagged the top spot on Barron’s List of Most Socially Conscious Companies. Representation on public lands: Surveys of national parks show that more

A row of jagged purple mountains against a pink sky with dark trees and hills in the foreground.

Industry Buzz: Mark Satkiewicz Memorial Fund, new outdoor holiday, VF awards $7.3M, Mountain Gazette returns, Saddleback reopens

Industry headlines: Intriguing reads from around the web Mark Satkiewicz Memorial Fund: After the passing of our colleague Mark Satkiewicz last weekend, a fund has been created in his name to provide gear and resources to Steamboat Springs youth. Celebrate the newest outdoor more

Yellowstone geyser

Industry Buzz: Columbia furloughs, VF donations, new REI store halted, how to make PPE

Industry headlines: Intriguing reads from around the web Furloughs at Columbia: Another big outdoor company has resorted to cutting pay as the coronavirus crisis worsens, cutting 3,500 workers’ wages by 75 percent. [The Oregonian] Your mask might not be working: That polyester more