White Sierra Adds New Sales Rep to Mid-Atlantic Territory

Officials from White Sierra are pleased to announce an addition to its Mid Atlantic sales rep force. Benmont Locker joins his father, Todd Locker, in representing White Sierra in the Mid-Atlantic states.
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Officials from White Sierra are pleased to announce an addition to its Mid Atlantic sales rep force. Benmont Locker joins his father, Todd Locker, in representing White Sierra in the states of Pennsylvania, Delaware, New York, Maryland, Washington, D.C., West Virginia, New Jersey and Virginia.

Benmont currently is a student at Temple University in Philadelphia, Pa. majoring in business and marketing. Benmont will work with his father as he finishes school, and join him as a full time sales rep after he obtains his degree in about a year. Benmont is an avid skier and snowboarder. He enjoys hunting, fishing, camping and all aspects of the outdoors.

“Growing up around sales, and specifically the outdoor industry, I have always had an interest in following in my father's footsteps,” Benmont says. â���œI am very eager to learn, and I hope to be a valuable asset not only to White Sierra, but also to Locker Marketing.”

“White Sierra is anticipating a huge benefit from Ben's energy on our sales team,” says White Sierra VP-Sales Kevin Hobday. “As a family-owned business, we're also delighted to recruit the next generation of Locker.”

White Sierra is a Sunnyvale, Calif.-based outdoor apparel brand with a successful 27-year heritage of serving the outdoor and sporting goods markets. White Sierra's consumer looks for apparel that's versatile enough to work equally well for outdoor and everyday metropolitan use.

For additional information, visit www.whitesierra.com or call (800) 980-8688.

WHITE SIERRA – THINK OUTSIDE

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