Train for More Than a Game with the new Mountain Athletics App From The North Face Available for iOS

Author:
Updated:
Original:

The North Face, the world’s premier supplier of authentic, innovative and technically advanced outdoor apparel, equipment and footwear, today unveiled the new Mountain Athletics training app for iOS. An extension of the popular online training tools, the app acts as a pocket personal trainer with expanded functionality, instant goal tracker updates and interactive social features to help athletes stay motivated and focused on the go.

Image placeholder title

The North Face partnered with Mountain Athlete gym in Jackson, WY to inform product development for the Mountain Athletics line of apparel and footwear, and to build the personalized sport-specific training programs. Mountain Athlete is also an official facility that helps advise members of The North Face Global Athlete team on how best to train and prepare for their athletic goals and outdoor expeditions, whether they are preparing for ski season, ultrarunning or a new boulder problem.

“We all just want to have the most fun outdoors, but that is only possible when you’re prepared. We’re excited to provide everyone the same level of training our athlete team uses to prepare for their outdoor pursuits in the most extreme environments,” said Vice President, Marketing Aaron Carpenter. “Whether you’re a weekend warrior, or just looking for a new personal best, Mountain Athletics can help improve strength, speed and endurance, which just makes outdoor exploration more enjoyable.”

Key features and benefits of the Mountain Athletic App for iOS include:

Goal Setting – Set a goal for the outdoors six weeks out, edit and view progress toward that goal.

Sport-Specific – Training is customized for specific outdoor sports to build strength, endurance and durability for each individual athlete.

Video Demos and Athlete Tips – The North Face athlete team demonstrates exercises within the app to ensure proper form every time.

Timer + Rep Counter – Select a training session for the day and the app will keep track of time and allow for rep counting to properly track progress.

Social Sharing – Stay accountable by sharing training updates with friends on Facebook. 

Activity and Session History - Analyze past activity data to see progress and patterns.

Badges and Rewards – When a goal is achieved, unlock shareable badges.

The English only version of the Mountain Athletics App for iOS is available in the US for free download from the iTunes Store.

For more information on the Mountain Athletics App please visit: www.thenorthFace.com/mountainathletics, or https://itunes.apple.com/WebObjects/MZStore.woa/wa/viewSoftware?id=890160960&mt=8

The North Face launches Mountain Athletics Training App for iOS

Related

Image placeholder title

The North Face Brings Mountain Athletics to the Masses with Personalized Online Training

The North Face, the world’s premier supplier of authentic, innovative and technically advanced outdoor apparel, equipment and footwear, today unveiled a digital training platform to launch in tandem with its new Mountain Athletics training apparel and footwear collection on ...read more

W_Ultra_Kilowatt_Green copy copy

The North Face Introduces Mountain Athletics Training Apparel and Footwear for Spring 2014

The North Face, the world’s premier supplier of authentic, innovative and technically advanced outdoor apparel, equipment and footwear, today announced the launch of Mountain Athletics, a new product category specifically designed to meet the rigors of outdoor athlete training. ...read more

Mountain Athletics Logo

The North Face Launches Mountain Athletics Collection with Virtual and In-Region Training Programs

The North Face today officially launched a digital training platform in tandem with its new Mountain Athletics training apparel and footwear collection. The Mountain Athletics Collection, which is now available at retail stores and www.thenorthface.com, offers the durability and ...read more

ExploreFund2014-790x400

Help The North Face Explore Fund Donate $250,000 to get More Kids Outside

Beginning today, The North Face is inviting its community to vote for the organization of their choice to receive an Explore Fund grant of up to $25,000, giving fans a chance to be directly involved in supporting a great cause. The North Face today announced that it has awarded ...read more

2013-09-24 TNF 99

Rob Krar Joins The North Face Global Athlete Team

The North Face, the world’s premier supplier of authentic, innovative and technically advanced outdoor apparel, equipment and footwear, today announced ultra-runner Rob Krar, of Flagstaff, Ariz. has joined its global athlete team. The North Face has a team of more than 70 ...read more

Dylan Bowman Joins The North Face Global Athlete Team

The North Face, the world’s premier supplier of authentic, innovative and technically advanced outdoor apparel, equipment and footwear, today announced ultrarunner Dylan Bowman, 28, of Mill Valley, Calif. has joined its global athlete team. The North Face has a team of more than ...read more

10_22_15_GoreJacket-146

The North Face debuts its most breathable waterproof jacket with the HyperAir™ GTX® Jacket

Approaching its 50th year as a world leader in outdoor equipment, apparel and footwear, The North Face today announced the HyperAir GTX® Jacket utilizing new GORE-TEX® Active for the most breathable waterproof jacket The North Face has ever created. Designed for bone-dry ...read more

W_Ultra_Kilowatt_Green copy copy

The North Face launches new Ultra Protection Series footwear

At the annual Outdoor Retailer Summer Market in Salt Lake City, The North Face today unveiled the Ultra Protection Series, a new line of footwear designed to achieve the perfect balance between lightweight and superior protection. Powered by an innovative suite of best-in-class ...read more

12068490_10153342403223124_7049009645832337896_o

The North Face 2016 Endurance Challenge Race Series Opens for Registration For All Distances

The North Face Endurance Challenge Series, the largest trail running series in the world, has officially opened registration for all distances in all six races for the 2016 season. The series of weekend race festivals takes place between April and December in six locations ...read more