Rocketfish Industrial Design Selects True North Brand Group To Lead Ma

Leading Design Firm of Hardgoods and Softgoods To Expand Marketing Reach

EXETER, NH. – Rocketfish Industrial Design has selected True North Brand Group, Inc. to lead its marketing communication effort.

Having designed world-class products for many leading brands in the performance sports category, Rocketfish Design is excited to enter into a new phase in its product development cycle.

The company is a leading designer of footwear, performance sports equipment and accessories, having worked for wide range of leading brands including Timberland, Puma, Titleist, Mavrick Lacrosse, Excel Wet Suites, Reebok, Speedo and New Balance to name just a few.

“Rocketfish has a great story to tell because its team is comprised of athletes who actually use the products they design - giving them a unique understanding of what's required,” said Mark Tedeschi, president of True North Brand Group, Inc. “When not in their New Hampshire studios, you'll find them running triathlons, surfing or watching their kids swimming meets. They truly live and breath in the category.”

Rocketfish is embarking on a new branding and marketing communications campaign as it looks to solidify its place as one of the leading industrial design firms in the performance sports marketplace.